Sales Lead Retail Denmark

Kraft Heinz; Roskilde; On-site; DKK 1,000,000 - 1,400,000; Full time

Benefits offered by this job

Hybrid working model

Excellent bonus structure

Job summary

Kraft Heinz Denmark is seeking a senior leader to head up the Danish retail business within the Nordics, responsible for full P&L, strategy, and delivering double-digit growth. You will drive the Danish retail agenda with a data-driven, cross-functional approach and strong customer partnership.

Reporting to the Head of Retail Nordics, you will build Joint Business Plans, manage 20+ customers, and lead a small team while collaborating with Finance, Supply, and Marketing to drive integrated,

Qualifications

• Senior sales leadership experience, ideally with full P&L responsibility
• Proven track record in building customer relationships with major retail accounts
• Strong leadership capabilities with experience coaching high-performing teams

Responsibilities

• Drive the direct retail business in Denmark with full P&L ownership and long-term strategic planning
• Lead Joint Business Planning, forecasting, pricing, and promotions; manage customer relations across Denmark
• Develop and coach a small team (2 direct reports) and partner with Head of Retail Nordics and cross-functional teams

Skills

Negotiation skills

Leadership

Analytical thinking

Cross-functional collaboration

Team development

Danish fluency

English fluency

Education

Bachelor’s Degree in Business Administration

Master’s degree (considered a plus)

Job description

Recognized expert in the field of Key Account Sales. Has significant influence on organization policy, program development, and success. Regularly leads projects of critical importance, often with organization-wide impact.

Job Description

At Kraft Heinz, we believe that success comes from passion, courage, and team spirit. As a global company with strong values and a clear vision, we are looking for people who want to take responsibility and make a difference — every day!

We have an excellent opportunity with great potential for impact, heading up Sales for Denmark as part of our Nordics organisation. Reporting to the Head of Retail Nordics, you will take on overall responsibility for our retail business in Denmark, including full P&L accountability and short-, medium- and long-term strategy. Denmark is a high-growth, emerging market for us, and we expect high double-digit growth in the years ahead — this role will play a key part in delivering it.

Your Responsibilities

• Drive the direct retail business in Denmark, with full P&L ownership, delivering results to achieve AOP and strategic long and short term plans and targets
• Lead Joint Business Planning, target setting, forecasting, innovation, pricing, promotion strategy & plan, negotiations, and manage customer relations across the Danish business
• Navigate Denmark's highly complex retail landscape of 20+ customers and banners, with strong capabilities in all 4Ps and especially in promo strategy, planning and execution given the high promotional pressure in the market
• Lead, coach and develop your team, including 2 direct reports
• Act as a key partner to the Head of Retail Nordics as well as the other Retail, Category, Finance, Supply and Marketing teams

Your Profile

• Bachelor’s Degree in Business Administration, Economics, Sales, Engineering or a related field (Master’s degree considered as a plus)
• Proven experience in a senior sales leadership role, ideally within FMCG, ideally including full P&L responsibility
• Expert-level negotiation skills and a strong track record in building customer relationships, ideally with major retail accounts
• Expert leadership capabilities, with experience developing and coaching high-performing teams
• Solid working knowledge of category, finance, supply and marketing to collaborate effectively with cross-functional teams
• Experience managing complex, high-growth markets with a large and diverse customer base
• Fluent in Danish and English

Your Qualifications

• Can-do mentality: You work pro-actively, solution-oriented and get things done.
• Analytical: We are a very data-driven company, so the ability to translate complex data into simple solutions while taking an analytical approach is key
• Ability to simplify: You find simple solutions to complex challenges
• Thrives under pressure: A fast-paced and dynamic environment is what keeps you energized
• Team player: You always work towards the same common goal together with your teammates and ensure efficient and effective alignments

What We Offer

• A competitive salary and excellent bonus structure (above market average)
• Flexible working hours in a hybrid working model (3 days a week in the office)
• An international, matrix-organized working environment with great opportunities to develop both personally and professionally
• Attractive social and employee benefits (e.g., company pension scheme, corporate benefits, and much more)

Location(s)

Denmark

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.