B2B Energy Sales Leader | Denmark | Equity & Remote

Reel; København; Hybrid; DKK 1,100,000 - 1,500,000; Full time

Benefits offered by this job

Vacation: 30 days paid holidays

Warrants at early stage with upside

Employer-supported pension with health

Generous parental leave policy

IT equipment budget 25,000 DKK

Annual learning budget 4,000 DKK for L

Vibrant Copenhagen office with remote‑

Catered lunches at office

Job summary

Reel in Copenhagen seeks a commercially driven senior sales leader to own and execute the Danish B2B sales strategy. You will lead a high‑performing team, develop the playbook, and drive revenue growth while partnering with C‑level stakeholders on renewable energy procurement and decarbonisation.

You will collaborate with Product, Operations and Finance to ensure scalable offerings and report key metrics to the leadership team. This role embodies Reel's mission and European expansion efforts.

Qualifications

• Significant experience in a senior sales leadership role within complex B2B environments.
• Experience in energy, infrastructure, financial services or related sectors.
• Willingness to operate without an established brand.
• Proven track record of building and leading high‑performing sales teams and hitting revenue targets.
• Ability to influence C‑level decision‑makers and build long‑term client relationships.
• Data‑driven mindset with solid CRM habits and a structured pipeline management approach (HubSpot).
• Knowledge of energy markets, PPAs, or sustainability is a strong plus.
• Strong communication, commercial instincts and entrepreneurial mindset.
• Personal drive to accelerate energy transition.

Responsibilities

• Own and execute Reel's sales strategy and playbook, driving revenue growth in Denmark (and other markets when relevant).
• Lead, hire, and develop a growing team of sales professionals in Denmark from day one.
• Build and maintain a strong pipeline of opportunities within the core segment (medium to large corporate energy customers).
• Collaborate with C‑level stakeholders as a senior trusted advisor on renewable energy procurement.
• Develop and refine the Sales Playbook, value proposition, and sales tactics based on data and feedback.
• Coordinate with Product, Operations, and Finance to ensure competitive and scalable offerings.
• Report on commercial performance to leadership and the Board with clear KPIs.
• Champion Reel's mission in the Danish and broader European energy market.

Skills

Danish fluency

English fluency

Team leadership

Stakeholder management

CRM (HubSpot)

Data-driven mindset

Tech-savvy / AI tools

B2B energy market knowledge

Contract negotiation

Tools

HubSpot

CRM software

AI tools

Job description

Reel in Copenhagen seeks a commercially driven senior sales leader to own and execute the Danish B2B sales strategy. You will lead a high‑performing team, develop the playbook, and drive revenue growth while partnering with C‑level stakeholders on renewable energy procurement and decarbonisation.

You will collaborate with Product, Operations and Finance to ensure scalable offerings and report key metrics to the leadership team. This role embodies Reel's mission and European expansion efforts.