SEO Manager

Digital Waffle; Berlin; Remote; EUR 39,000 - 65,000; Full time

Job summary

Digital Waffle, a fast-growing performance marketing business, is hiring an SEO Manager to grow a high-performing affiliate portfolio across international markets. This strategic, hands-on role owns SEO performance across multiple content-led websites and launches new affiliate projects from the ground up.

You'll work closely with major publishing partners, drive on-page and off-page SEO, develop content-led strategies, manage link-building campaigns, and identify market opportunities through

Qualifications

• Proven experience leading SEO strategy within affiliate marketing, publishing or high-growth digital businesses.
• Excellent knowledge of content-led SEO, on-page optimisation and off-page SEO strategies.
• Hands-on experience running successful link-building campaigns.
• Strong commercial understanding of how SEO drives traffic, conversions and revenue.
• Native German and fluent English, with the ability to work confidently across both languages.
• Strong analytical skills with the ability to prioritise work based on commercial impact.
• Comfortable operating within fast-paced, entrepreneurial environments.
• Experience working with publishers or publisher partnerships would be highly advantageous.
• Experience within iGaming or affiliate marketing is highly desirable, although not essential.

Responsibilities

• Own the SEO strategy across a portfolio of high-performing affiliate websites.
• Launch new affiliate sites from concept through to go-live across multiple markets.
• Drive both on-page and off-page SEO performance to increase rankings, traffic and revenue.
• Develop and execute content-led SEO strategies that deliver long-term organic growth.
• Lead backlink acquisition and link-building campaigns to strengthen domain authority.
• Manage relationships with publishers, agencies and external partners.
• Identify new market opportunities through keyword research, competitor analysis and market sizing.
• Work closely with Product, Content and commercial teams to prioritise high-impact SEO initiatives.

Skills

SEO strategy

Affiliate marketing

Publishers partnerships

German language

English language

Analytics

Prioritisation

Fast-paced environment

Link building

Job description

A fast-growing performance marketing business is hiring an SEO Manager to drive the growth of a high-performing affiliate portfolio across multiple international markets.

This is a strategic, hands-on role where you'll own SEO performance across multiple content-led websites and launch new affiliate projects from the ground up. You'll have genuine ownership over strategy, execution and commercial outcomes while working closely with some of the world's largest publishing partners.

Role: SEO Manager

Salary: Up to €65,000

Location: Berlin (German speak remote candidates considered)

What you'll be doing

• Own the SEO strategy across a portfolio of high-performing affiliate websites
• Launch new affiliate sites from concept through to go-live across multiple markets
• Drive both on-page and off-page SEO performance to increase rankings, traffic and revenue
• Develop and execute content-led SEO strategies that deliver long-term organic growth
• Lead backlink acquisition and link-building campaigns to strengthen domain authority
• Manage relationships with publishers, agencies and external partners
• Identify new market opportunities through keyword research, competitor analysis and market sizing
• Work closely with Product, Content and commercial teams to prioritise high-impact SEO initiatives

What you'll need

• Proven experience leading SEO strategy within affiliate marketing, publishing or high-growth digital businesses
• Excellent knowledge of content-led SEO, on-page optimisation and off-page SEO strategies
• Hands-on experience running successful link-building campaigns
• Strong commercial understanding of how SEO drives traffic, conversions and revenue
• Native German and fluent English, with the ability to work confidently across both languages
• Strong analytical skills with the ability to prioritise work based on commercial impact
• Comfortable operating within fast-paced, entrepreneurial environments
• Experience working with publishers or publisher partnerships would be highly advantageous
• Experience within iGaming or affiliate marketing is highly desirable, although not essential