Senior Business Development Manager

Wireless Logic; Berlin; Hybrid; EUR 70,000 - 100,000; Full time

Benefits offered by this job

30 days annual leave

Flexible working hours

Remote work options

Company car

Bicycle leasing

Company pension scheme

Christmas bonus

Employee Assistance Program

Job summary

Wireless Logic is seeking a Senior Business Development Manager in Berlin, responsible for new customer acquisition in the IoT/M2M market. The ideal candidate will have at least 7 years of B2B sales experience, preferably in IoT or telecommunications, and possess strong negotiation and solution-based selling skills. This role includes forming a sustainable sales pipeline and ensuring effective cross-departmental communication. The company offers flexible working hours, 30 days of annual leave, and additional benefits such as a company car and a pension scheme.

Qualifications

• Minimum 7 years of B2B sales experience, preferably in IoT, M2M, telecommunications, or related technology sectors.
• Proven track record in new business acquisition and solution-based selling.
• Native-level German and good English skills are essential.

Responsibilities

• Identify and engage potential new customers in the IoT/M2M space.
• Build and maintain a high-performing sales pipeline.
• Deliver professional proposals and presentations.

Skills

B2B sales experience

Negotiation skills

Solution-based selling

Objection handling

Job description

Overview

Wireless Logic mdex GmbH is the German subsidiary of Wireless Logic Group – the world’s largest independent IoT connectivity provider. Recognised as a Leader in the Gartner Magic Quadrant for Managed IoT Connectivity, we connect over 18 million devices across 165 countries. In Germany, we offer IoT/M2M SIM cards, eSIM solutions, IP services, industrial routers, and comprehensive connectivity platforms for customers in energy, transport, Industry 4.0, healthcare, and security.

Our claim: Connect – Control – Secure. IoT is the glue that keeps the world connected. At Wireless Logic, we provide connectivity solutions to ensure a vast array of devices stay seamlessly connected.

The role: Senior Business Development Manager. You will be responsible for new customer acquisition in the German IoT/M2M market, identifying and winning new customers – focusing on medium to large opportunities – and building a sustainable sales pipeline. After onboarding and initial revenue realisation, you will hand over customers to Account Management and Customer Success for long-term development. You will collaborate closely with Marketing and Pre-Sales teams, using a campaign-driven approach to systematically develop target markets.

Key Responsibilities

• Systematically identify and engage potential new customers in the IoT/M2M space
• Build, maintain, and manage a high-performing sales pipeline
• Consultative selling: understand customer challenges and develop tailored solutions from our portfolio
• Create and deliver professional proposals and presentations
• Collaborate closely with Marketing on campaigns, events, and webinars
• Market mapping: analyse target markets, identify OEMs, system integrators, solution providers, and end customers
• Achieve agreed quarterly targets (pipeline, meetings, new customer acquisition)
• Structured handover of acquired customers to Account Management / Customer Success
• Cross-departmental communication to ensure customer requirements are met

Ideal Experience

• Minimum 7 years of B2B sales experience, preferably in IoT, M2M, telecommunications, or related technology sectors
• Proven track record in new business acquisition and solution-based selling
• Confident handling of complex sales cycles with multiple decision-making levels
• Strong objection handling, negotiation, and closing skills
• Native-level German and good English skills
• Highly self-motivated, resilient, and results-oriented
• Willingness to travel within Germany

A Bonus If

• Experience with consultative selling in technical environments
• Existing network in relevant IoT verticals (energy, transport, manufacturing, security)
• Experience collaborating with SDR/Marketing teams in campaign-driven sales models

What’s In It For You

• 30 days annual leave plus additional half days on Christmas Eve and New Year’s Eve
• Flexible working hours based on trust
• Home office / remote work – including home office equipment
• Company car (fully electric) per company car policy
• Job Rad bicycle leasing (bicycle or e-bike)
• Company pension scheme with 50% employer contribution
• Christmas bonus and profit sharing
• Special bonuses for outstanding performance
• Employee Assistance Program
• Company mobile phone and laptop
• Structured onboarding and continuous development in a growing, international company

We know the world has changed, and we offer our employees the chance to collaborate at our unique office spaces while enjoying the flexibility of working from home. We have adopted a hybrid approach; details will be provided during the recruitment process.

Wireless Logic Group unites and brings people together with a commitment to diversity, equity, and inclusion. By applying for this role, you consent to us holding and processing your data in compliance with GDPR. For questions or to exercise your rights (access, erase, or restrict processing), please contact [e-mail].