Online Marketing Specialist (m/w/d)

CEWE Stiftung & Co. KGaA; Germering; Hybrid; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading digital marketing company in Germering is seeking a talented digital marketing specialist focused on SEA and social media campaigns for the Italian market. The ideal candidate will have at least two years of experience and will be responsible for managing customer acquisition campaigns across platforms like Google Ads and Meta. This position offers flexible working hours, vibrant team culture, and opportunities for professional growth. Fluency in Italian and strong English skills are required, while knowledge of German is a plus.

Leistungen

30 vacation days

Mobile working opportunities

Training and development programs

Company pension scheme

Employee discounts

Qualifikationen

• Minimum 2 years of experience in digital marketing focused on the Italian market.
• Experience with Google Ads, Bing, and Meta platforms.
• Native Italian speaker with excellent English communication skills.

Aufgaben

• Plan and manage digital customer acquisition campaigns.
• Conduct performance analysis and KPI reporting.
• Manage budget forecasting and distribution.

Kenntnisse

Digital marketing experience

SEA and social media campaigns

Knowledge of advertising platforms

Collaboration with teams

Communication skills in Italian and English

Proficient in Microsoft Excel

Tools

Google Ads

Bing

Meta (Facebook)

Adobe Analytics

Jobbeschreibung

Introduction

At CEWE, we create spaces where creativity meets technology and emotionally engaging products shape our everyday lives. We stand for team spirit, innovation, and sustainability – values firmly anchored in our corporate culture. Diversity and mutual respect are not just words for us, but a lived reality. We welcome and encourage individual perspectives, reject all forms of discrimination, and actively promote an inclusive work environment – for a community that inspires, supports, and excites.

The tasks at a glance:

Join a growing, agile team with exciting projects in the Italian market, backed by a large multinational that offers tools, best practices and international expertise, and enjoy real ownership of SEA and Social Ads campaigns with clear goals and plenty of room to test, learn and grow.

CEWE online activity in Italy is still in a start-up phase with ambitious growth plans. Your main responsibility will be to acquire as much new customers as possible in a profitable way, using all the digital advertising platforms.

• Planning, implementation and monitoring of digital new customers acquisition campaigns for B2C and B2B2C e-commerce, with a minimum ROAS approach
• End-to-end operational management of advertising platforms: Google Ads, Bing and Meta, working independently
  • Performance analysis using analytics tools and KPI reporting
• Budget management (forecasting, distribution, reporting)
• Coordination with the creative team and external agencies for the creation of digital campaigns

Our desired profile:

• Experience in digital marketing, with a focus on SEA and social media campaigns for the Italian market. At least 2 years of experience (agency or in-house).
• Knowledge of digital advertising platforms (Google, Bing, Meta)
• Familiarity with Adobe Analytics
• Proficient in Microsoft Office, with a strong focus on Excel
• Basic video editing experience preferred
• Cross-functional collaboration (creative and content teams, exchanges with other digital teams within the company, external agencies)
  • Communication: You are a native Italian speaker with excellent writing skills, very strong English (written&spoken), and ideally some knowledge of German.
  • Your method: You are autonomous, a quick learner, accurate and reliable with deadlines, flexible, solutions-oriented, and enjoy collaborating with creative, content, digital teams and external agencies.

This is what makes us at CEWE special:

Flexibility & Work-Life Balance: Flexible working hours, mobile working up to 60% (depending on position), and 30 vacation days

Financial Benefits: Company pension scheme, employee stock ownership plan, employee discounts, etc.

Extensive Development Opportunities: Diverse range of seminars, training courses, and individual development opportunities for professional and personal growth

Innovative & Open Corporate Culture with a Strong Team Spirit: We offer structured onboarding and annual highlights such as our summer party

Diversity & Responsibility: We are committed to diversity, inclusion, and sustainability

Family-Friendly Employer

Comprehensive Health and Wellness Programs: bicycle leasing, psychosocial counseling, mobile massages, and much more

Modern Work Environment: State-of-the-art equipment, height-adjustable desks, and a company restaurant for shared lunch breaks

Convinced?

Applying is very easy and only takes about 2 minutes. A CV is usually sufficient for the first step – if we need further documents, we will request them.

Further information about the application process at CEWE as well as Tips and FAQs you find hier. Unsure if the position is right for you? We’re always happy to answer your questions. (We only accept applications through our careers page.)

Contact person is Andrea Wagner
089/8400731
Cewe-Str.1-3,82110 Germering

Please note that a valid work permit (for non EU-citizens) and sufficient German language skills are necessary—without these requirements you cannot be considered.