Marketing Coordinator, Brand & Content

Jobtailor; Deutschland; Remote; EUR 45.000 - 65.000; Vollzeit

Zusammenfassung

Jobtailor in Germany seeks a skilled Social Media Content Specialist to craft and manage on-brand copy for LinkedIn, Facebook, Instagram, and other platforms. You will maintain the content calendar, repurpose content from blogs, podcasts, and insights, and collaborate with marketing leadership to support brand priorities.

You will coordinate with designers and video editors, schedule and publish content, and monitor performance to optimize engagement.

Qualifikationen

• 2–4 years of experience in marketing, social media, content, communications, or a related field.
• Strong writing and editing skills, with demonstrated experience writing social media content for a business or organization.
• Strong project coordination and organizational skills, with the ability to manage multiple projects, stakeholders and deadlines simultaneously.
• Highly detail-oriented with strong follow-through and accountability.
• Strong communication skills and the confidence to proactively follow up with stakeholders.
• Experience using social media platforms including LinkedIn, Facebook/Meta, Instagram, or similar.
• Experience with a CMS such as WordPress and familiarity with email marketing platforms.
• Preferred: Experience with WordPress, HubSpot, Google Analytics, SEMrush, Ahrefs, or similar platforms.
• Preferred: Experience working in a marketing agency, B2B, professional services, or other fast-paced environment.
• Preferred: Experience with Monday.com or another project management platform.
• Preferred: Experience managing newsletters or email marketing.
• Preferred: Experience coordinating creative production with designers and video teams.
• Preferred: Familiarity with SEO, PPC, and broader digital marketing concepts.
• Preferred: Experience in legal marketing or another high-trust industry.

Aufgaben

• Write engaging, on-brand social media copy for LinkedIn, Facebook, Instagram, and other relevant platforms.
• Maintain the social media content calendar.
• Repurpose blogs, case studies, podcasts, reports, and company insights into social media content.
• Collaborate with marketing leadership to develop social content supporting brand and business priorities.
• Coordinate social creative with designers and video editors.
• Schedule and publish social content, ensuring accuracy, formatting, and timely delivery.
• Monitor social performance and identify opportunities to improve content and engagement.
• Assist with promotional, email, and website copy.
• Manage routine website content updates and maintenance in WordPress.
• Publish and update website pages, blog posts, case studies, and other content.
• Coordinate website updates with internal teams and identify content or functionality issues.
• Own weekly newsletter production from planning through publication.
• Research topics, manage HubSpot segments and lists, draft and edit copy, coordinate creative, build, QA, schedule, distribute, and track newsletters.
• Track newsletter open rates, click-through rates, and subscriber growth; identify engagement improvements.
• Create and maintain marketing projects, tasks, deadlines, and deliverables in Monday.com.
• Develop creative requests and briefs; coordinate timelines, revisions, approvals, and final asset delivery.
• Follow up on outstanding items, communicate changes or delays, identify blockers, and elevate issues.
• Maintain visibility into marketing priorities and support recurring marketing processes.
• Assist with ad-hoc marketing initiatives and monitor social media and content marketing trends.

Kenntnisse

Social Media Content Creation

Project Coordination

WordPress Management

Email Marketing

Content Performance Analysis

Writing

Editing

Content Management

Social Media Strategy

SEO

PPC

Digital Marketing

Newsletter Management

Audience Engagement

Content Repurposing

Tools

WordPress

HubSpot

Google Analytics

SEMrush

Ahrefs

Monday.com

Jobbeschreibung

• Write engaging, on-brand social media copy for LinkedIn, Facebook, Instagram, and other relevant platforms.


• Maintain the social media content calendar.


• Repurpose blogs, case studies, podcasts, reports, and company insights into social media content.


• Collaborate with marketing leadership to develop social content supporting brand and business priorities.


• Coordinate social creative with designers and video editors.


• Schedule and publish social content, ensuring accuracy, formatting, and timely delivery.


• Monitor social performance and identify opportunities to improve content and engagement.


• Assist with promotional, email, and website copy.


• Manage routine website content updates and maintenance in WordPress.


• Publish and update website pages, blog posts, case studies, and other content.


• Coordinate website updates with internal teams and identify content or functionality issues.


• Own weekly newsletter production from planning through publication.


• Research topics, manage HubSpot segments and lists, draft and edit copy, coordinate creative, build, QA, schedule, distribute, and track newsletters.


• Track newsletter open rates, click-through rates, and subscriber growth; identify engagement improvements.


• Create and maintain marketing projects, tasks, deadlines, and deliverables in Monday.com.


• Develop creative requests and briefs; coordinate timelines, revisions, approvals, and final asset delivery.


• Follow up on outstanding items, communicate changes or delays, identify blockers, and elevate issues.


• Maintain visibility into marketing priorities and support recurring marketing processes.


• Assist with ad-hoc marketing initiatives and monitor social media and content marketing trends.

Requirements

• 2–4 years of experience in marketing, social media, content, communications, or a related field.


• Strong writing and editing skills, with demonstrated experience writing social media content for a business or organization.


• Strong project coordination and organizational skills, with the ability to manage multiple projects, stakeholders and deadlines simultaneously.


• Highly detail-oriented with strong follow-through and accountability.


• Strong communication skills and the confidence to proactively follow up with stakeholders.


• Experience using social media platforms including LinkedIn, Facebook/Meta, Instagram, or similar.


• Experience with a CMS such as WordPress and familiarity with email marketing platforms.


• Comfortable learning and working across marketing technology and project management tools.


• Ability to understand brand voice and translate strategic direction into polished, audience-appropriate content.


• Ability to work independently while collaborating effectively with a broader marketing team.


• Preferred: Experience with WordPress, HubSpot, Google Analytics, SEMrush, Ahrefs, or similar platforms.


• Preferred: Experience working in a marketing agency, B2B, professional services, or other fast-paced environment.


• Preferred: Experience with Monday.com or another project management platform.


• Preferred: Experience managing newsletters or email marketing.


• Preferred: Experience coordinating creative production with designers and video teams.


• Preferred: Familiarity with SEO, PPC, and broader digital marketing concepts.


• Preferred: Experience in legal marketing or another high-trust industry.

Core Competencies

Demonstrates strong writing and editing skills for social media and marketing content, with proficiency in project coordination and the ability to manage multiple deadlines. Familiarity with CMS platforms, email marketing, and social media analytics is essential for optimizing engagement and content performance.

Highest-signal resume keywords

• Social Media Content Creation


• Project Coordination


• WordPress Management


• Email Marketing


• Content Performance Analysis

Hard Skills

• Writing


• Editing


• Content Management


• Social Media Strategy


• SEO


• PPC


• Digital Marketing


• Newsletter Management


• Audience Engagement


• Content Repurposing

Soft Skills

• Detail-Oriented


• Organizational Skills


• Communication Skills


• Collaboration


• Proactive Follow-Up

Industry Keywords

• B2B Marketing


• Legal Marketing


• Content Marketing


• Marketing Agency Experience


• High-Trust Industry

Tools & Technologies

• WordPress


• HubSpot


• Google Analytics


• SEMrush


• Ahrefs


• Monday.com


• Social Media Platforms