Insights Analyst

Jobtailor; Deutschland; Remote; EUR 65.000 - 95.000; Vollzeit

Zusammenfassung

Knotch is seeking a data analytics professional to turn complex data into actionable insights for enterprise clients in a fast-paced SaaS setting.

You will analyze web, journey, and survey data, translate results into clear recommendations, and collaborate with account teams to tailor insights to client objectives. The role emphasizes data storytelling, statistical rigor, and proactive problem solving.

Qualifikationen

• 3–10 years of experience in data analysis, BI or analytics in marketing, digital analytics or SaaS.
• Startup or growth-stage experience in fast-paced, agile environments.
• Experience with SaaS subscription models and recurring revenue.
• Proficiency in Google Analytics and Adobe Analytics; deep skill preferred in one.
• Strong data visualization skills with Tableau/Power BI.
• Excel/Google Sheets mastery for data manipulation and QA.
• SEO knowledge to interpret organic performance metrics.
• Experience with Optimizely, Contentsquare or Amplitude.
• SQL for advanced querying and analysis.
• AI experience to code or create analysis.
• Knowledge of GEO (Generative Engine Optimization).
• Data science methodologies and data storytelling.

Aufgaben

• Own data analysis across marketing and SaaS analytics to drive insights.
• Create dashboards, reports, and presentations for clients.
• Translate findings into clear recommendations aligned with business goals.
• Develop test-and-learn plans to optimize content and marketing strategies.
• Collaborate with account teams to tailor insights to client objectives.
• Maintain data quality, investigate anomalies, and ensure statistical validity.
• Present results and explain technical findings to non-technical audiences.

Kenntnisse

Data Analysis

Google Analytics

Adobe Analytics

Data Visualization

SQL

Excel

Google Sheets

A/B Testing

SEO Knowledge

Data Science Methodologies

AI Experience

GEO

Ausbildung

Degree in Data Science/Statistics/Business Analytics/Marketing

Tools

Knotch One

Tableau

Power BI

Optimizely

Contentsquare

Amplitude

Jobbeschreibung

• Master the Knotch One platform and transform complex data into compelling, actionable insights
• Analyze web analytics, journey analytics, and survey data, including qualitative and quantitative information
• Uncover meaningful patterns and insights behind the numbers
• Translate technical findings into clear recommendations aligned with client business goals
• Develop test-and-learn plans to optimize clients’ content and marketing strategies
• Collaborate with account teams to tailor reports, insights, and recommendations to client objectives
• Support client needs by communicating findings and answering technical questions
• Maintain data cleanliness, accuracy, and statistical validity
• Investigate data anomalies and uncover the reasons behind results
• Create dashboards, reports, and presentations that make complex data accessible
• Work within a Knotch Pod alongside an Account Director, Director of Client Outcomes, Customer Ops Specialist, and Analyst
• Help enterprise clients turn data into decisions and improve content and marketing performance

Requirements

• 3-10 years of experience in data analysis, business intelligence, or analytics within marketing, digital analytics, or SaaS environments
• Prior startup or growth-stage company experience working in fast-paced, agile environments
• SaaS platform experience understanding subscription business models and recurring customer relationships
• Required Google Analytics and Adobe Analytics; deep expertise with at least one, proficiency with both preferred
• Experience with data visualization tools like Tableau or Power BI
• Excel/Google Sheets mastery for data manipulation, analysis, and quality control
• SEO knowledge to interpret organic search performance and content discoverability metrics
• Experience with data analytics platforms such as Optimizely, Contentsquare, or Amplitude
• SQL for advanced data querying and analysis
• AI experience utilizing AI to code or create analysis
• Knowledge of GEO (Generative Engine Optimization)
• Data science methodologies
• A/B testing and UX design/testing experience
• Ability to translate data points into a cohesive story
• Experimental rigor and data cleanliness
• Precision and attention to detail
• Time management skills to juggle multiple client projects simultaneously
• Presentation ability and data storytelling
• Proactive attitude and collaborative mindset
• Curiosity and ability to understand the “why” behind data
• Commercial awareness connecting insights to business outcomes and revenue
• Strategic ability and foresight
• Degree in Data Science, Statistics, Business Analytics, or Marketing (or equivalent experience) is nice to have, but not mandatory
• Multiple analytics platform certifications are nice to have
• Eastern Time Zone location preferred

Core Competencies

Demonstrates expertise in data analysis and business intelligence, with a strong focus on translating complex data into actionable insights and recommendations. Proficient in utilizing analytics tools and methodologies to optimize marketing strategies and enhance client outcomes.

Highest-signal resume keywords

• Data Analysis
• Google Analytics
• Adobe Analytics
• Data Visualization
• SQL

Hard Skills

• Data Analysis
• Business Intelligence
• Data Visualization
• SQL
• Excel
• Google Sheets
• A/B Testing
• SEO Knowledge
• Data Science Methodologies
• AI Experience

Soft Skills

• Attention to Detail
• Time Management
• Presentation Ability
• Curiosity
• Proactive Attitude

Industry Keywords

• SaaS
• Digital Analytics
• Marketing
• Subscription Business Models
• Client Outcomes

Tools & Technologies

• Knotch One
• Tableau
• Power BI
• Optimizely
• Contentsquare
• Amplitude