Head of Marketing

Jobtailor; München; Vor Ort; EUR 90.000 - 150.000; Vollzeit

Zusammenfassung

Jobtailor is seeking an experienced marketing leader in Germany to own positioning, messaging, and demand generation for B2B SaaS/industrial AI initiatives. You will partner with founders, build the GTM across digital, events, and partnerships, and scale the marketing function as the company grows.

You will design ABM programs, create content and thought leadership, and establish a metrics-driven operating rhythm to drive revenue. This role blends hands-on execution with strategic leadership.

Qualifikationen

• 5–10 years of experience in B2B SaaS or deep-tech marketing.
• Ideally experience with enterprise or industrial customers
• Strong skills in positioning and messaging
• Strong performance and demand-generation execution skills
• Experience building marketing foundations from zero
• Comfortable working directly with founders and sales
• Ability to transition from hands-on execution to team leadership
• Full-time permanent employment for stock-option eligibility
• Current work authorization status in Germany requested for compliance purposes

Aufgaben

• Own positioning and messaging across customer-facing surfaces.
• Build and execute go-to-market strategy across digital, content, events, and partnerships.
• Design and run demand-generation and ABM programs that convert into revenue.
• Create content, case studies, and thought leadership with founders and customers.
• Establish marketing metrics, reporting cadence, and operational rhythm.
• Gradually build and lead the marketing team as the function scales.
• Define how an emerging industrial AI category is perceived.
• Lay the go-to-market foundation for Deltia’s growth

Kenntnisse

B2B SaaS Marketing

Demand Generation

Positioning & Messaging

Team Leadership

Go-To-Market Strategy

Content Creation

ABM Programs

Performance Marketing

Marketing Foundations

Collaboration With Founders

Jobbeschreibung

• Own positioning and messaging across all customer-facing surfaces
• Build and execute go-to-market strategy across digital, content, events, and partnerships
• Design and run demand-generation and ABM programs that convert into revenue
• Create content, case studies, and thought leadership with founders and customers
• Establish marketing metrics, reporting cadence, and operational rhythm
• Gradually build and lead the marketing team as the function scales
• Define how an emerging industrial AI category is perceived
• Lay the go-to-market foundation for Deltia’s growth

Requirements

• 5–10 years of experience in B2B SaaS or deep-tech marketing
• Ideally experience with enterprise or industrial customers
• Strong skills in positioning and messaging
• Strong performance and demand-generation execution skills
• Experience building marketing foundations from zero
• Comfortable working directly with founders and sales
• Ability to transition from hands-on execution to team leadership
• Full-time permanent employment for stock-option eligibility
• Current work authorization status in Germany requested for compliance purposes

Core Competencies

Demonstrates expertise in B2B SaaS marketing, with a focus on positioning, messaging, and demand generation. Proven ability to build marketing foundations and lead teams while driving revenue through strategic go-to-market initiatives.

Highest-signal resume keywords

• B2B SaaS Marketing Experience
• Demand Generation Execution
• Positioning And Messaging Skills
• Team Leadership And Development
• Go-To-Market Strategy

Hard Skills

• Demand Generation
• ABM Programs
• Marketing Metrics
• Content Creation
• Case Studies
• Thought Leadership
• Performance Marketing
• Go-To-Market Strategy
• Revenue Conversion
• Marketing Foundations

Soft Skills

• Collaboration With Founders
• Hands-On Execution
• Leadership Transition

Industry Keywords

• Deep-Tech Marketing
• Enterprise Customers
• Industrial AI
• Customer-Facing Surfaces
• Operational Rhythm
• Reporting Cadence