Director Product Management Wheeled Goods (m/f/d)

CYBEX GmbH; Bayreuth; Vor Ort; EUR 120.000 - 190.000; Vollzeit

Zusammenfassung

CYBEX in Bayreuth seeks a Director of Product Management for Wheeled Goods. You will lead the stroller category, shaping strategy, roadmaps and portfolio decisions while coordinating Sales, Marketing, R&D, Quality and Operations to deliver innovative, market-leading products.

You will drive consumer insights, monitor market trends, and champion product direction with a hands-on leadership style in a dynamic, results-driven environment.

Qualifikationen

• Degree in industrial/product design or comparable professional experience.
• Proven track record of introducing or further developing innovative products in technical durable goods (B2C).
• Substantial product management background with leadership/management experience.
• Strong commercial acumen.
• Experience in continuous improvement of internal structures & processes.
• Strong analytical skills.
• Entrepreneurial personality with hands-on, pragmatic approach.
• Ability to deal with ambiguity in a dynamic, results-oriented environment.
• Fluent written and oral communication in German and English.

Aufgaben

• Support in new product strategy and portfolio development for stroller category aligned with company objectives.
• Lifecycle, roadmapping and prioritization of stroller portfolio.
• Monitor commercial performance and implement interventions as needed.
• Support consumer segmentation and identify needs for product category.
• Analyze market trends, consumer behavior and competitor activity.
• Coordinate activities between Sales, Marketing, R&D, Quality and Operations.
• Train Marketing, Sales and Global Training teams on product direction.
• Present product concepts and stories to internal and external clients.
• Identify new opportunities and marketing strategies to support sales activation.
• Oversee and steer product management department activities.

Jobbeschreibung

Director Product Management Wheeled Goods (m/f/d)

Germany / Bayreuth

CYBEX is a company that puts tomorrow's people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX's success story.

Your seat to fill

• Support in New Product-strategy and -portfolio development for product category in line with company strategic and commercial objectives
• Lifecycle-, roadmap-planning and prioritization of product portfolio for strollers
• Monitor commercial success of product portfolio in market and implement interventions
• Support development of consumer segmentation and identify consumer needs for the product category
• Monitor, analyze and evaluate market trends, consumer behavior and competitor activities
• Act as stroller category owner and coordinate activities between Sales, Marketing, R&D, Quality and Operations and if required further areas of the organization
• Train & guide Marketing, Sales and Global Training team on the overall product category direction
• Present product concepts and product stories to internal and external clients
• Identify and recommend product directions/new opportunities and marketing strategies in order to support sales activation
• Steer and coordinate Marketing campaigns that are consistent, effective and appropriate for the defined consumer groups
• Oversee and steer all activities of the product management department and ensure they are efficiently and effectively executed

Your stroll to CYBEX

• Successfully completed degree in industrial/product design or comparable, relevant professional experience in this field
• Proven track record of introduction and/or further development of innovative products in the segment of technical durable goods (B2C)
• Substantial product management background coupled with a strong leadership and management experience
• Strong commercial acumen
• Experience of continuous improvement of internal structures & processes
• Strong analytical skills
• Entrepreneurial personality paired with hands-on and pragmatic approach
• Ability to deal with ambiguity and work in a dynamic, results-oriented environment
• Fluent written and oral communication in German and English language

This position is at our office in Bayeuth

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you've come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you'll have the chance to develop your personal profile in an international environment.

CYBEX operates globally and has employees from over 29 nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you've come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you'll have the chance to develop your personal profile in an international environment.