Brand Manager Parodontax DACH (m/w/d)

Haleon; München; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A consumer health company in Munich is seeking a proactive Brand Manager for parodontax to develop and implement marketing strategies. Candidates should have at least 3 years of experience in brand marketing, strong financial acumen, and leadership capabilities. The role offers a dynamic environment with a focus on innovation, teamwork, and personal growth. Apply now and join a mission dedicated to improving oral health.

Leistungen

Flexible working arrangements

Competitive salary

Performance-based bonus

30+ vacation days

Comprehensive health benefits

Training and development opportunities

Qualifikationen

• At least 3 years of brand marketing experience in the consumer products sector.
• Strong financial acumen and business insight.
• Ability to adapt and thrive in a fast-paced, entrepreneurial environment.

Aufgaben

• Craft and refine the strategic direction for parodontax.
• Lead the development of annual market activation plans.
• Drive superior execution of marketing plans and campaigns.
• Manage the parodontax brand P&L.
• Support and mentor junior marketing associates.

Kenntnisse

Brand marketing experience

Leadership experience

Financial acumen

Consumer communications

Adaptability

Ausbildung

Bachelor’s degree in a relevant field

Master’s degree

Jobbeschreibung

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

Join Our Team as Brand Manager for parodontax and shape the future of Oral Health in Munich as soon as possible – limited until November 2027.

Are you passionate about brand management and eager to leverage customer insights to drive impactful marketing strategies? If so, this Brand Manager role offers an exciting opportunity to make a significant impact in the oral health industry.

About the Role:

As the Brand Manager for parodontax, you will be at the forefront of deploying global strategies and leading marketing initiatives that align with our brand’s vision. Your leadership will be crucial in achieving both short-term and long-term brand sales and profit objectives. This role offers a platform for you to lead, innovate, and grow your career within a dynamic and supportive environment.

Key Responsibilities:

• Strategic Brand Development: Craft and refine the strategic direction for parodontax, grounded in consumer and customer insights.

• Annual Brand & Activation Planning: Lead the development of annual market activation plans, focusing on 3-year growth drivers and cross-functional team leadership.

• Campaign Implementation: Drive superior execution of marketing plans and campaigns to bring the brand strategies to life, including media, creative development, and digital programs.

• Manage brand equity: Successful deployment and localization of global toolkits & Drive innovation strategy through flawless execution of global innovation vision board.

• Financial Accountability: Manage the parodontax brand P&L, optimizing budget allocations to maximize return on investment.

• Team Mentorship: Support and mentor junior marketing associates, fostering a culture of learning and development.

• Collaborative Partnerships: Cultivate strong relationships with agencies and cross-functional teams to deliver exceptional results.

• Performance Tracking: Tracking of results on key brand and programs, recommending course correction as necessary based on performance versus Key Performance Indicators.

Qualifications & Skills:

• Bachelor’s degree in a relevant field; a Master’s degree is a plus.
• At least 3 years of brand marketing experience in the consumer products sector.
• Proven leadership experience in both project-based and day-to-day scenarios.
• Strong financial acumen and business insight.
• Experience with large-scale product launches and collaboration within a global matrix organization.
• Demonstrated success in delivering insights-based consumer communications and driving brand share growth.
• Ability to adapt and thrive in a fast-paced, entrepreneurial environment, including during organizational changes.

Our Benefits:

• Join a dynamic team in an inspiring and international environment, right in the heart of Munich. Embrace our engaging culture of open, direct communication, or "Du-Kultur," while working in a central location.
• Enjoy the flexibility of remote work while maintaining a healthy work-life balance. Our hybrid model allows employees to work from the office three days per week, with the option to work from home as needed. Additionally, you can work up to 10 days per year from abroad, and our flexible time-tracking models provide even more freedom.
• We offer more than just a paycheck. Along with a competitive salary aligned with the collective agreement, you’ll receive a performance-based bonus that recognizes your contributions to our shared success. As per our agreement, you’ll enjoy at least 30 vacation days, special leave for important occasions, holiday pay, an annual bonus, and a company pension plan.
• We are committed to helping you balance your professional and personal life through flexible working arrangements and a comprehensive benefits package. We support mothers, fathers, and same-sex couples in family planning. Following the birth of a child, employees are entitled to family-friendly time off, as well as a birth allowance, a childcare subsidy, and access to emergency childcare services to ease your return to work.
• Health and well-being are a priority. We provide comprehensive health benefits, including vaccinations, regular access to our products, and sports-related perks. Plus, you’ll enjoy attractive corporate discounts on fashion, sports activities, concerts, and lifestyle offerings, as well as a subsidized canteen with healthy meal options.
• Your growth matters to us. We offer an extensive range of training opportunities, covering leadership, business skills, and technical competencies. You can even participate in our own "Mini-MBA" program at no cost to advance your career.
• We also make mobility easy and sustainable with a travel allowance, free underground parking in Munich, and our "Lease-a-bike" program.

Join us at Haleon and be part of a team that is dedicated to improving lives through innovative oral health solutions with parodontax. Apply today to embark on a rewarding career journey with us.

Job Posting End Date

2025-12-06

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.