Account Director - GERMAN speaking - (m/w/d)

Brandwatch; Frankfurt; Hybrid; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Flexible working hours

Mobile work

Commuter card subsidy

Frankfurt Gateway Gardens office

Job summary

Cision seeks an Account Director, Strategic Accounts to retain, grow, and strategically develop a portfolio of large Enterprise and Government accounts across DACH and Central Europe. You will own the commercial relationship, drive ARR expansion, and lead cross-functional efforts to maximize customer value.

The role demands executive presence, strategic account planning, and strong negotiation skills to navigate procurement, legal, and compliance across complex buying environments.

Qualifications

• Bachelor's degree or equivalent professional experience.
• Proven track record managing large Enterprise or Government accounts.
• Fluent German and English.
• Experience handling complex renewals and multi-stakeholder negotiations.
• Ability to operate in fast-paced, growth-oriented environments.

Responsibilities

• Own and manage a portfolio of strategic Enterprise and Government accounts.
• Develop and execute multi-year account plans.
• Lead negotiations with executive stakeholders and procurement teams.
• Drive ARR expansion, renewals, and NRR performance.
• Coordinate cross-functional resources across Success, Services, Solutions Consulting, Product, Marketing, Insights, and Support.

Skills

Executive presence

Strategic account planning

Enterprise sales

Negotiation with executives

Forecasting discipline

Stakeholder management

MEDDPICC

Education

Bachelor's degree or equivalent professional experience

Tools

Salesforce

Job description

At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you'll thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate.

Join us in shaping the future of communication and building authentic connections that matter. Whether you're solving complex problems or driving bold innovations, your growth is our success, and together, we’ll create the conversations of tomorrow.

Empower your impact at Cision. Be seen, be understood, be you.

The role

The Account Director, Strategic Accounts is responsible for retaining, expanding, and strategically developing a portfolio of large Enterprise and Government accounts across DACH and Central Europe.

This role owns the commercial relationship, drives significant ARR expansion, delivers strong NRR performance, and develops multi-year account growth strategies. The Account Director acts as a trusted advisor to executive stakeholders, leads complex renewal and expansion negotiations, and orchestrates cross-functional resources to maximize customer value and business outcomes.

Success in this role requires exceptional executive presence, strategic account planning expertise, strong commercial acumen, and the ability to navigate complex buying environments involving procurement, legal, compliance, communications, marketing, and technology stakeholders.

Duties And Responsibilities

Strategic Account Ownership

• Own and manage a portfolio of strategic Enterprise and Government accounts.
• Develop and execute comprehensive multi-year account plans aligned with customer business priorities.
• Build trusted relationships with executive sponsors and key decision makers across business, communications, marketing, procurement, legal, and technology functions.
• Maintain executive stakeholder maps and account growth strategies.
• Lead quarterly and annual account reviews with internal and customer leadership teams.

Revenue Growth & Expansion

• Own and deliver expansion ARR targets and renewal performance across assigned accounts.
• Identify, qualify, and execute upsell, cross-sell, and strategic growth opportunities.
• Build and manage a robust pipeline of expansion opportunities.
• Execute complex commercial negotiations involving multiple stakeholders and business units.
• Develop business cases and value-based proposals that align with customer priorities and measurable outcomes.

Renewals & Commercial Management

• Lead strategic renewal planning and negotiation processes.
• Proactively manage renewal risk and pricing strategies to maximize NRR performance.
• Manage commercial discussions through procurement, legal, security, and compliance reviews.
• Ensure accurate forecasting, pipeline management, and CRM hygiene.
• Maintain inspection-ready account plans and opportunity management processes.

Executive Engagement & Strategic Selling

• Lead advanced discovery and strategic conversations with C-suite and senior business stakeholders.
• Understand customer business strategies, market challenges, and transformation priorities.
• Position solutions based on business value and strategic impact.
• Facilitate executive business reviews and strategic planning workshops.
• Leverage MEDDPICC methodologies to qualify, advance, and close opportunities.

Enterprise & Government Account Management

• Navigate complex procurement and regulatory frameworks.
• Manage long sales cycles and multi-stakeholder buying processes.
• Coordinate responses to RFPs, tenders, security reviews, and compliance requirements.
• Partner with internal teams to align expansion opportunities with delivery capabilities and product roadmap priorities.

Cross-Functional Leadership

• Lead a team-based approach across Customer Success, Professional Services, Solutions Consulting, Product, Marketing, Insights, and Support.
• Drive account planning discipline and strategic account governance.
• Provide customer and market feedback to support product innovation and go-to-market strategies.

Essential Skills And Experience

• 7+ years of experience in Enterprise Account Management, Strategic Account Management, Enterprise Sales, Business Development, Customer Experience or Insights Consulting.
• Proven success managing large, complex Enterprise or Government account portfolios.
• Demonstrated ability to consistently achieve renewal, expansion, and revenue growth targets.
• Strong experience leading complex negotiations involving executive stakeholders, procurement, legal, and compliance functions.
• Proven track record developing and executing strategic account plans.
• Experience managing long sales cycles and multiple buying centers.
• Strong forecasting discipline and commercial rigor.
• Executive presence and strong stakeholder management skills.
• MEDDPICC or comparable enterprise sales methodology experience.
• Strong written, presentation, and communication skills.
• Ability to influence across complex organizations.
• Experience working with Salesforce or comparable CRM systems.
• Ability to work independently in a fast-paced, growth-oriented environment.
• Industry experience in Public Relations, Communications, Marketing Technology (MarTech), Digital Marketing, Media Intelligence or Social Media Analytics
• Bachelor's degree or equivalent professional experience.
• Fluent German and English.
• Willingness to travel as required for client and internal meetings.

What We Offer

• Capital-forming benefits and a pension fund
• Flexible working hours and mobile work
• Commuter card subsidy
• Subsidy for our partner EGYM Wellpass to access 7,500 premium fitness and wellness options
• New and modern office in Gateway Gardens, Frankfurt
• Professional development in a modern and globally leading company
• Insights into the international media landscape
• A dynamic global team
• Work independently and self-driven in an innovative environment
• Value-driven culture and team-oriented working
• Work from abroad for a determined timeframe

Cision is the global leader in consumer and media intelligence, engagement, and communication solutions. We equip PR and corporate communications, marketing, and social media professionals with the tools they need to excel in today's data driven world. Our deep expertise, exclusive data partnerships, and award-winning products, including CisionOne, Brandwatch, and PR Newswire, enable over 75,000 companies and organizations, including 84% of the Fortune 500, to see and be seen, understand and be understood by the audiences that matter most to them.

Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com.

Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.

Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact [e-mail].

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