Remote PPC Strategist for Multi-Location Roofing

Blacksmith Agency LLC; Medellín; Remote; COP 227,052,000 - 356,795,000; Full time

Job summary

Blacksmith Agency is a US-based AI-first digital agency seeking a PPC Manager, Roofing, to own paid media for roofing clients across multiple markets. You’ll set budgets, plan roadmaps, and explain results on client calls.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize campaigns, test creatives, and drive ROAS while working remotely with US/Canada/LatAm teams.

Qualifications

• 3+ years hands-on in Google Ads and Meta ads.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Proven record of improving ROAS, CPA, or pipeline metrics.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for roofing accounts.
• Handle budget allocation, bidding, targeting, creative testing; decide when to kill a campaign.
• Set up conversion tracking using GA4, tag manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain performance on calls.
• Drive account growth: retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English on calls

ROAS optimization

Budget management

Roofing client experience

Tools

GA4

Google Tag Manager

Facebook Pixel

Job description

Blacksmith Agency is a US-based AI-first digital agency seeking a PPC Manager, Roofing, to own paid media for roofing clients across multiple markets. You’ll set budgets, plan roadmaps, and explain results on client calls.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize campaigns, test creatives, and drive ROAS while working remotely with US/Canada/LatAm teams.