Programmatic Media Buying Analyst

Publicis Groupe; Bogotá ciudad; Híbrido; COP 108.000.000 - 168.000.000; Jornada completa

Descripción de la vacante

Publicis Groupe's Publicis Global Delivery in Bogotá is seeking a Media Campaign Specialist to manage large budget digital media initiatives across Search, Social, Programmatic, and video campaigns. You will oversee targeting, pacing, optimization, reporting, and ROI, collaborating with cross-functional teams to ensure high-quality delivery for clients.

Key focus areas include campaign setup in DV360, Trade Desk, Google Ads, and other platforms, generating insights from weekly performance, and

Formación

• Strong verbal and written communication with clients and teams.
• Ability to analyze campaign performance and take action.
• Proficient in MS Excel and presenting data insights.

Responsabilidades

• Input buys and manage programmatic campaigns across DV360, Trade Desk, Google Ads.
• Develop reports and provide weekly/monthly performance insights.
• Coordinate pre- to post-campaign tasks and ensure ROI.
• Collaborate with cross-functional teams to deliver quality campaigns.

Conocimientos

Verbal communication

Written communication

Presentation skills

Analytical thinking

MS Excel

PowerPoint

English

French

Herramientas

DV360

Trade Desk

Google Ads

Descripción del empleo

Publicis Groupe's Publicis Global Delivery in Bogotá is seeking a Media Campaign Specialist to manage large budget digital media initiatives across Search, Social, Programmatic, and video campaigns. You will oversee targeting, pacing, optimization, reporting, and ROI, collaborating with cross-functional teams to ensure high-quality delivery for clients.

Key focus areas include campaign setup in DV360, Trade Desk, Google Ads, and other platforms, generating insights from weekly performance, and