Programmatic Campaign Analyst

Publicis Groupe ANZ; Bogotá; On-site; COP 24,000,000 - 42,000,000; Full time

Job summary

Publicis Global Delivery is seeking a Programmatic Analyst to lead digital campaigns for assigned advertisers in Bogotá. You will manage billing support, setup, taxonomy, monitoring, optimization, and reporting across DV360, TTD, Verizon, Xandr, and MediaMath.

The role emphasizes independence, quality, and growth with Publicis Global Delivery’s global team. The ideal candidate will be hands-on, analytical, and able to collaborate with cross-functional teams to deliver results for major clients

Qualifications

• Intermediate programmatic media campaign management/optimization knowledge.
• Good communication skills.
• Result oriented and focused on delivering quality.
• Attention to detail and accuracy in reporting.
• Strong knowledge of at least one programmatic platform (DV360/TTD) and DSP landscape.
• Intermediate Excel knowledge for analysis and reporting.

Responsibilities

• Set up programmatic campaigns in required platforms following guidelines.
• Run weekly status calls with internal stakeholders for performance and pacing.
• Monitor campaign health and optimize budgets, conversions, bids, and creatives.
• Ensure quality of deliverables and campaign setups in DSPs.
• Proactively troubleshoot issues and provide recommendations.
• Maintain daily communication with the client’s campaign managers.
• Report issues promptly to the operations team.

Skills

Programmatic campaign management

Communication skills

Result oriented

Attention to detail

DV360/TTD knowledge

Excel knowledge

Job description

Publicis Global Delivery is seeking a Programmatic Analyst to lead digital campaigns for assigned advertisers in Bogotá. You will manage billing support, setup, taxonomy, monitoring, optimization, and reporting across DV360, TTD, Verizon, Xandr, and MediaMath.

The role emphasizes independence, quality, and growth with Publicis Global Delivery’s global team. The ideal candidate will be hands-on, analytical, and able to collaborate with cross-functional teams to deliver results for major clients