PPC Manager, Urgent Care (Remote, Cali)

Blacksmith Agency; Sur; Remote; COP 210,601,000 - 356,402,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a PPC Manager for Urgent Care clients. You own paid media strategy, budgets and quarterly roadmaps, and guide the client narrative on performance calls.

Expect hands-on work with Google Ads and Meta, plus account growth, testing, and attribution. You will speak clearly in English with US clients and manage multi-location campaigns for urgent care networks.

Qualifications

• 3+ years hands-on in Google Ads and Meta.
• Proven ROAS/CPA/pipeline improvements.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Paid media for multi-location businesses is a strong plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for urgent care accounts.
• Manage budget allocation, bidding, targeting and creative testing, and know when to pause a campaign.
• Ensure reliable conversion tracking via GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps and articulate the story behind performance.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Agency experience

English fluency

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Urgent Care you own paid media for a book of urgent care clients (urgent care groups running many sites): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for urgent care or similar multi-location businesses is a strong plus.