Performance Ads Manager: Google & Meta (Remote, LatAm)

INGEPSY; Girardot; Presencial; COP 186.840.000 - 280.260.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Ownership of paid growth

Impactful e-commerce portfolio

Descripción de la vacante

INGEPSY is seeking a performance-driven Advertising Manager to own, optimize, and scale paid campaigns across Google and Meta for our e-commerce consumer products. You’ll live in the numbers—testing creative, identifying opportunities, and making every advertising dollar work harder.

You’ll manage budgets, bids, audiences, and campaign structure; monitor daily performance; test creative and landing pages; and collaborate with the e‑commerce and creative teams to improve conversion and

Formación

• Experience managing Google Ads and Meta Ads campaigns.
• Strong e-commerce or direct-to-consumer advertising experience.
• Solid understanding of ROAS, CAC/CPA, CTR, CVR, CPC and related metrics.
• Experience with GA4, conversion tracking, pixels, and attribution.

Responsabilidades

• Own, optimize, and scale paid campaigns across Google and Meta.
• Manage budgets, bids, audiences, targeting, and campaign structure.
• Monitor daily performance and identify opportunities or issues.
• Test creative, copy, audiences, and landing pages; collaborate with marketing and creative teams.
• Scale winning campaigns while controlling acquisition costs and profitability.

Conocimientos

Google Ads

Meta Ads

Performance marketing

Budget management

Data analysis

Educación

Bachelor's degree in Marketing/Business

Herramientas

GA4

Google Merchant Center

Pixels / Conversion tracking

Attribution models

Descripción del empleo

INGEPSY is seeking a performance-driven Advertising Manager to own, optimize, and scale paid campaigns across Google and Meta for our e-commerce consumer products. You’ll live in the numbers—testing creative, identifying opportunities, and making every advertising dollar work harder.

You’ll manage budgets, bids, audiences, and campaign structure; monitor daily performance; test creative and landing pages; and collaborate with the e‑commerce and creative teams to improve conversion and