Growth-Driven Personalization & Analytics Engineer

AgileEngine, LLC.; Pereira; Hybrid; COP 291,290,000 - 388,387,000; Full time

Benefits offered by this job

Professional growth

Competitive USD-based compensation

A selection of exciting projects

Flextime

Job summary

AgileEngine, LLC. in Pereira, Colombia seeks a web analytics implementation expert to lead the technical development, QA, and deployment of A/B/n tests and personalization campaigns using Adobe Target.

You will own the enterprise tagging architecture with Adobe Launch or Google Tag Manager, configure data layers, and collaborate with marketing and UX to validate experimentation strategies while documenting the architecture and campaigns.

Qualifications

• 3+ years of hands-on experience in web analytics implementation and digital optimization.
• Hands-on experience building and deploying tests in Adobe Target (VEC, Form-based experiences, Profile Scripts, Recommendations).
• Solid experience with Tag Management Systems, specifically Adobe Experience Platform Data Collection (Launch).
• Working experience configuring data within CJA or Omniture/Adobe Analytics.
• Strong understanding of digital data layers and event tracking, plus QA and data validation skills.

Responsibilities

• Lead the technical development, QA, and deployment of A/B/n tests and personalization campaigns using Adobe Target.
• Own and manage the enterprise web tagging architecture using Adobe Launch or Google Tag Manager.
• Implement data layers and configure rules to ensure accurate behavioral tracking across web and mobile.
• Configure Data Views in CJA to enable deep, cross-channel reporting for the analytics team.
• Collaborate with marketing and UX to validate experimentation strategies and document architectures.

Skills

Adobe Target

Adobe Launch

Adobe Analytics

Tag Management

CJA data views

Tools

Adobe Target

Adobe Experience Platform Data Collection (Launch)

Google Tag Manager

Customer Journey Analytics (CJA)

Job description

AgileEngine, LLC. in Pereira, Colombia seeks a web analytics implementation expert to lead the technical development, QA, and deployment of A/B/n tests and personalization campaigns using Adobe Target.

You will own the enterprise tagging architecture with Adobe Launch or Google Tag Manager, configure data layers, and collaborate with marketing and UX to validate experimentation strategies while documenting the architecture and campaigns.