End-to-End Paid Search Strategist for DTC/eCommerce — Remote

Sweat Pants Agency LLC; Medellín; Remote; COP 291,300,000 - 485,500,000; Full time

Job summary

Sweat Pants Agency LLC is seeking a senior Google Ads marketer who will own end-to-end DTC accounts, including budgets from $5k/month to six figures. You will directly interact with clients, defend decisions, and optimize across GA4, GTM, Shopping, and PMax.

You will build, test, and ship landing pages and reporting with a heavy emphasis on incremental growth. You will work remotely with worldwide teams and be available for US Eastern hours for client calls, while having autonomy over your

Qualifications

• Hands-on Google Ads management with meaningful spend on DTC/ecommerce.
• Ability to own client relationships and present results and plans directly.
• Experience with attribution modeling and non-blended metrics.
• Proficiency with GA4, GTM, and Shopify-based tracking and landing page testing.

Responsibilities

• Own a set of DTC accounts and manage budgets from small to six figures monthly.
• Directly communicate with clients, present results, plans, and rationale.
• Audit campaigns and create structured review Loom walkthroughs for clients.
• Differentiate brand and non-brand campaigns and manage PMax performance.

Skills

Google Ads management

DTC & ecommerce

Client communication

Attribution modeling

Strategic thinking

AI tooling

Landing page optimization

Analytics (GA4/GTM)

Tools

Claude

Loom

GA4

GTM

Shopify

Vercel

Merchant Center

Job description

Sweat Pants Agency LLC is seeking a senior Google Ads marketer who will own end-to-end DTC accounts, including budgets from $5k/month to six figures. You will directly interact with clients, defend decisions, and optimize across GA4, GTM, Shopping, and PMax.

You will build, test, and ship landing pages and reporting with a heavy emphasis on incremental growth. You will work remotely with worldwide teams and be available for US Eastern hours for client calls, while having autonomy over your