Analytics Lead - Higher Ed Performance Marketing (Remote)

Atomic - Remote Jobs; Colombia; Remote; COP 381,934,000 - 509,246,000; Full time

Job summary

Atomic - Remote Jobs is seeking a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights across higher education and nonprofit partners. You’ll transform complex marketing and CRM data into actionable insights that help teams optimize campaigns and drive smarter decisions.

You’ll work with Paid Media, Account Services, Leadership, and external partners to build dashboards, identify trends, improve reporting systems, and support data-driven marketing decisions.

Qualifications

• 5+ years of analytics or marketing data experience.
• Strong reporting, dashboard, and data visualization skills.
• Experience with marketing KPIs and lead generation reporting.
• Familiarity with CRM systems like Salesforce, Hubspot, or Slate.
• Analytical, organized, and solutions-oriented mindset.
• Strong communication and collaboration skills.
• Comfortable working in fast-paced agency environments.
• Native or near-native English fluency.

Responsibilities

• Build and maintain dashboards and reporting systems.
• Analyze marketing and CRM data to identify trends and opportunities.
• Monitor campaign performance and provide actionable insights.
• Support conversion tracking and data accuracy across platforms.
• Collaborate with Paid Media, Account Services, and Leadership teams.
• Help improve analytics processes and reporting operations.
• Research new tools and solutions to support growth.

Skills

Analytics experience

Reporting & dashboards

Data visualization

Marketing KPIs

Lead generation reporting

CRM familiarity

English fluency

Communication & collaboration

Agency experience

Tools

Salesforce

HubSpot

Slate

Job description

Atomic - Remote Jobs is seeking a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights across higher education and nonprofit partners. You’ll transform complex marketing and CRM data into actionable insights that help teams optimize campaigns and drive smarter decisions.

You’ll work with Paid Media, Account Services, Leadership, and external partners to build dashboards, identify trends, improve reporting systems, and support data-driven marketing decisions.