Pharma Marketing Leader: Omnichannel Launch & Growth

Novartis AG

Switzerland

On-site

CHF 140,000 - 210,000

Full time

3 days ago
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Job summary

Novartis AG is seeking a Marketing Manager to lead launch activities, develop the local marketing team, and drive sustainable growth through strategic portfolio prioritization and high‑quality omnichannel execution. The role translates International and Regional strategies into local priorities, sets direction for brand and campaign delivery, and ensures effective governance and resource allocation.

The ideal candidate will champion ICE standards, develop marketing materials based on

Qualifications

  • New launch experience.
  • Experience in pharmaceutical marketing, brand management, or related commercial roles.
  • Omnichannel marketing and digital engagement capabilities.
  • Strong budget management and financial acumen.
  • Cross-functional leadership and stakeholder management.
  • Proven ability to incorporate digital/AI tools in daily work.

Responsibilities

  • Translate International and Regional priorities into ICE-aligned local portfolio plans.
  • Lead, develop, and coach the local marketing team and ensure performance culture.
  • Set direction for brand and content and campaign execution across the portfolio.
  • Drive performance by reviewing results and translating insights into actions.
  • Localize and develop Marketing Mix investments for prioritized customer segments.

Skills

New launch experience
Pharma marketing
Brand management
Omnichannel marketing
Digital engagement
Budget management
Cross-functional leadership
Strategic analytics
AI tools in marketing

Job description

Novartis AG is seeking a Marketing Manager to lead launch activities, develop the local marketing team, and drive sustainable growth through strategic portfolio prioritization and high‑quality omnichannel execution. The role translates International and Regional strategies into local priorities, sets direction for brand and campaign delivery, and ensures effective governance and resource allocation.

The ideal candidate will champion ICE standards, develop marketing materials based on

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