Growth Analytics Analyst – CRM & Personalization

4340 BK APAC IP GmbH; Luzern; In loco; CHF 110.000 - 170.000; Tempo pieno

Vantaggi offerti da questo lavoro

Parental leave

Telemedicine

Wellness benefits

Descrizione del lavoro

Restaurant Brands International (RBI) is seeking a data analytics professional to drive measurable business outcomes across CRM, loyalty and personalization. You will identify growth opportunities, measure incremental impact, and support executive decisions through automated dashboards and reporting.

RBI requires onsite work five days a week in Switzerland to foster collaboration. The role involves developing customer segmentation and scoring, building ML approaches for optimizing offers, and

Competenze

• 2-5 years of experience in data analytics or consulting, in a consumer-facing business.
• Experience in QSR industry or franchising is an advantage.
• Fluent in English.
• Eligible to work in Switzerland without work permit sponsorship.

Mansioni

• Drive business outcomes through measurement and experimentation.
• Define methods to measure the incremental impact of customer engagement initiatives, including loyalty, gamification, offers, boosters and challenges, on sales, frequency, retention and customer value.
• Design A/B and multivariate tests, control groups and uplift analyses to understand which initiatives change customer behavior.
• Turn test results into clear recommendations on where to invest, what to optimize and what to stop.
• Turn customer data into growth opportunities.

Conoscenze

Data analytics

Fluent in English

Formazione

Bachelor's degree

Strumenti

SQL

Excel

PowerPoint

Descrizione del lavoro

Restaurant Brands International (RBI) is seeking a data analytics professional to drive measurable business outcomes across CRM, loyalty and personalization. You will identify growth opportunities, measure incremental impact, and support executive decisions through automated dashboards and reporting.

RBI requires onsite work five days a week in Switzerland to foster collaboration. The role involves developing customer segmentation and scoring, building ML approaches for optimizing offers, and