Marketing ofertas em Canadá

Marketing and Administration Content Specialist

Company: Computer Generated Solutions – Saint John, NB (Open for Remote Work)

We provide custom learning solutions, channel partner enablement services and applications development. Since 1984, CGS has been delivering expert, cross-industry solutions across multiple platforms. To learn more about us, visit www.cgsinc.com

Job Role: Developing engaging and targeted content to support various initiatives within the Program. This role requires a creative individual with strong writing, storytelling, sales, and copywriting skills.

• Create overviews, job aids, case studies, success stories, and detailed program information
• Produce enablement resources for reps and Account Executives (AEs), including training materials, sales scripts, and promotional content.
• Generate content for newsletters, blog posts, and other communication channels to enhance program awareness and engagement.
• Manage a content calendar to ensure timely delivery across platforms.
• Maintain a centralized Resource Hub, ensuring documents are up-to-date and accessible.
• Track content performance and implement data-driven improvements.
• Work with the Program Director and Manager to align content-related tasks with project timelines.
• Ensure content complies with regulatory requirements and receives necessary approvals.
• Provide regular reports on content effectiveness and recommend improvements.
• Use feedback from stakeholders and target audiences to refine content strategies.

• Bachelor’s degree in marketing, Communications, Journalism, or a related field.
• Proven experience in content creation, preferably in a B2B environment.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of content strategy.
• Strong experience in creating presentations and decks with Google Suite being the primary tools
• Ability to manage multiple projects and meet deadlines.
• Strong collaboration and communication skills.
• Creative thinker with a keen eye for detail and quality.
• Proficiency with Google Suite, and Adobe Suite.

• Familiarity with analytics tools and the ability to interpret data to improve content performance.
• Proficiency in PM tools: Smartsheet (or like Asana, Trello) for managing content calendars and project timelines.
• Familiarity with Email marketing tools like Staffbase (or Mailchimp, HubSpot)
• Experience with video editing tools would be a plus.
• Channel partner knowledge or experience.