Strategic Shopper Marketing & Scale Activations Associate

Mondelez International; Quebec; Remote; CAD 70,000 - 100,000; Full time

Job summary

Mondelez International (Canada) is seeking an Associate Manager, Scale Activations & Shopper Marketing to join our Marketing Team. The role centers on driving in-store and online traffic and increasing basket size through scale activations and shopper marketing programs.

You will work with cross-functional teams to bring programs to fruition and support post analyses. With a customer- and shopper-centric mindset, you will contribute to integrated marketing plans, collaborate with internal teams

Qualifications

• Experience delivering results in marketing.
• FMCG marketing experience preferred.
• Deep understanding of consumer insights.
• Ability to present convincing stories to stakeholders.
• Strong project management from design to completion.

Responsibilities

• Execute brand strategy for designated brands.
• Develop product and packaging initiatives.
• Plan and execute integrated marketing communications and media plans.
• Provide input on marketing plans to hit revenue and profit targets.
• Support post activation analyses and manage creative requests with Design Team.

Skills

Delivering results

Marketing in FMCG

Brand strategy

Stakeholder influence

Analytical thinking

Storytelling

Project management

Job description

Mondelez International (Canada) is seeking an Associate Manager, Scale Activations & Shopper Marketing to join our Marketing Team. The role centers on driving in-store and online traffic and increasing basket size through scale activations and shopper marketing programs.

You will work with cross-functional teams to bring programs to fruition and support post analyses. With a customer- and shopper-centric mindset, you will contribute to integrated marketing plans, collaborate with internal teams