Strategic BDR for ERP/CRM & AI Solutions

Appficiency Inc; Mississauga; On-site; CAD 55,000 - 75,000; Full time

Job summary

Appficiency Inc in Mississauga is seeking a Business Development Representative (BDR) to drive growth in the NetSuite and multi-technology ecosystem. You will research target accounts, run outbound campaigns, and qualify leads to feed the sales team.

Ideal candidate has 2-3 years in outbound sales, CRM experience (Salesforce/NetSuite), and strong communication. A fast-paced, target-driven environment offers opportunities to progress into closing roles.

Qualifications

• 2–3 years of experience in a BDR/SDR or outbound sales role.
• Experience with CRM and sales engagement tools.
• Familiarity with ERP/CRM SaaS space is preferred.

Responsibilities

• Identify and research target accounts and prospects across ERP/CRM/cloud/AI.
• Run outbound campaigns via email, phone, LinkedIn to generate qualified leads.
• Qualify inbound leads against ICP before handing off to Account Executives.
• Book qualified meetings and demos to build a healthy pipeline.
• Maintain accurate records of interactions and pipeline in Salesforce/NetSuite.
• Collaborate with Marketing and Sales to refine messaging by vertical.
• Meet or exceed pipeline generation and activity targets.
• Participate in sales enablement training to improve prospecting skills.

Skills

Outbound sales

CRM proficiency

Strong communication

Organization skills

Resilience

Independent worker

Tools

Salesforce

LinkedIn Sales Navigator

NetSuite

Job description

Appficiency Inc in Mississauga is seeking a Business Development Representative (BDR) to drive growth in the NetSuite and multi-technology ecosystem. You will research target accounts, run outbound campaigns, and qualify leads to feed the sales team.

Ideal candidate has 2-3 years in outbound sales, CRM experience (Salesforce/NetSuite), and strong communication. A fast-paced, target-driven environment offers opportunities to progress into closing roles.