Sr. Brand Manager

Henkel; Mississauga; On-site; CAD 80,000 - 120,000; Full time

Job summary

A leading company is looking for a Marketing Manager to lead branding and marketing strategies in their Adhesive Technologies division. The ideal candidate will have over 7 years in marketing, preferably consumer-facing, with strong collaboration, strategy development, and executive presence skills. This role offers diverse growth opportunities and perks.

Benefits

Diverse national and international growth opportunities

Comprehensive Health and Wellness programs

Employee Share Plan with matching shares

Sales incentive plan

Retirement savings programs

Family benefits including parental leave top-up

Occasional absence days and volunteer time off

Qualifications

• 7+ years of direct experience in a marketing manager role.
• Consumer facing experience preferred but not required.
• Excellent executive presence.

Responsibilities

• Develop marketing strategies and long-term vision for the brand.
• Lead the Canadian marketing team and build consumer journeys.
• Collaborate with internal SMEs and external agencies.

Skills

Brand communication

Brand activation

Financial planning

Budgeting

Education

Bachelor's degree in marketing or business

MBA

Job description

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil, ‘all, Loctite, Snuggle, and Schwarzkopf and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career and make an impact at Henkel.

What you´ll do

• Develop marketing strategies and long-term vision for the brand with the Brand Director
  
• Lead the Canadian marketing team to:
  
  • Build a best-in-class consumer journey by optimizing all key end user touchpoints (Paid Media, Organic Social Media, Website, In Store)
    
  • Lead direction for the content strategy to authentically connect with our consumers
    
  • Influence innovation pipeline and portfolio optimization with a focus on profitable growth and meeting end user needs
    
  • Own development of packaging design and artwork
    
  • Develop winning channel strategies to meet business objectives
    
• Strong collaboration with Canadian sales team
  
• Collaborate with & leverage internal SMEs (subject matter experts) and external agencies to execute brand strategy
  
• Build best in class product launch packages to ensure sales team success
  
• Develop and lead presentations for key customer and internal meetings
  
• Understand end user needs and identify future market trends, product/service expectations and translate them into business growth opportunities
  
• Build relevant customer/market relationships, attend and support customer events, trade shows, and other industry events

What makes you a good fit

• 7+ years of direct experience working in a marketing manager role, consumer facing experience preferred but not required.
• Bachelor's degree required, focus on marketing, or business.
• MBA preferred.
• Excellent executive presence.
• Savvy in brand communication and brand activation.
• Financial planning & budgeting.

Some perks of joining Henkel

• Diverse national and international growth opportunities.
  
• Working for an employer recognized as Canada’s Top 100 Employer and Greater Toronto’s Top Employer for 2025.
  
• Comprehensive Health and Wellness programs.
  
• Employee Share Plan with voluntary investment and Henkel matching shares.
  
• Sales incentive plan.
  
• Retirement savings programs.
  
• Family benefits including maternal & parental leave top-up plan.
  
• Occasional absence days, holidays, volunteer time off.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

Henkel is an equal opportunity employer. We evaluate qualifiedapplicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.