Senior Marketing Science Analyst: Data & AI Insights

twentysix; Calgary; On-site; CAD 85,000 - 120,000; Full time

Benefits offered by this job

Maternity and parental leave extradays

Competitive benefits packages

Vacation, compassionate leave, sick, &

flex days

Online services for families

Diversity and Inclusion Board

Internal learning and development

Job summary

Critical Mass is seeking a Marketing Science Senior Analyst to design, build, and scale modern marketing analytics solutions that connect marketing investments to business outcomes.

This role sits at the intersection of data engineering, analytics, measurement, and business intelligence, with a strong focus on developing robust data foundations, scalable reporting ecosystems, and AI-enabled analytics capabilities.

Qualifications

• 3-5 years of experience in Marketing Analytics, BI, Data Analytics, Data Engineering, or Marketing Science.

Responsibilities

• Design, build, and maintain scalable data pipelines and unified data models.

Skills

SQL proficiency

Data pipelines

Dashboard development

Cross-functional collaboration

Analytics & BI

AI analytics interest

Education

Bachelor's degree in a quantitative field

Tools

ETL/ELT tools

Cloud platforms

Data governance tools

Job description

Critical Mass is seeking a Marketing Science Senior Analyst to design, build, and scale modern marketing analytics solutions that connect marketing investments to business outcomes.

This role sits at the intersection of data engineering, analytics, measurement, and business intelligence, with a strong focus on developing robust data foundations, scalable reporting ecosystems, and AI-enabled analytics capabilities.