Senior Brand Manager

Amazon; Toronto; On-site; CAD 80,000 - 150,000; Full time

Job summary

An innovative industry player is seeking a dynamic leader to drive the planning and execution of brand strategies for video entertainment in Canada. This role involves collaborating with global teams to develop compelling original content, enhancing processes, and utilizing analytics to inform business decisions. With a focus on stakeholder management and strategic planning, the ideal candidate will possess over a decade of experience in the entertainment sector, a strong analytical mindset, and the ability to communicate effectively across all levels. Join a culture that values diversity and empowers individuals to achieve exceptional results.

Qualifications

• 10+ years of experience in entertainment, media, and/or strategy roles.
• Proven track record of successful cross-functional project management.

Responsibilities

• Develop overall campaign strategy for original video entertainment.
• Lead stakeholder management across multiple teams and levels.

Skills

Strategic Planning

Project Management

Stakeholder Management

Analytical Skills

Bilingual (English and French)

Education

Bachelor's degree in Business

Bachelor's degree in Communications

Job description

Amazon MGM Studios is seeking an experienced leader to drive planning, development, and execution of brand and business strategies for Amazon video entertainment in Canada. This role will be instrumental in shaping how we bring compelling original video entertainment to customers in Canada, and will do so while working cross-functionally with global teams. This person should possess a blended balance of go-to-market strategist, project manager, relationship builder, and analyst.

Key job responsibilities
- Develop the overall campaign strategy and planning for original video entertainment from title conception to launch, including the creation of goals, approach, audience targets, positioning, project management, and overall communication and engagement strategy
- Develop new processes with cross-functional team members and drive strategic planning process improvement of key initiatives
- Document and present strategies and provide periodic updates to internal and external audiences
- Lead stakeholder management across multiple teams and levels
- Dive deep into analytics both individually and with partner teams to surface insights that drive business decisions
- Own goals and performance metrics for campaigns; monitor regularly to understand effectiveness of strategy, making recommendations for continuous improvement through post campaign analysis and reporting
- 10+ years of experience in entertainment, media, and/or strategy roles
- Proven track record of successful cross-functional project management and stakeholder alignment
- Ability to think strategically and operationally, delivering the day to day while defining and leading future direction
- Strong analytical capabilities with experience using data to drive business improvements
- Bilingual in English and French
- Bachelor's degree in Business, Communications, or related field
- Excellent communicator both verbally and written with an ability to communicate at all levels in the organization and build strong relationships
- Highly analytical thinker, passionate about the value of quantitative data and compelled to find insight in it- Background in the Canadian entertainment (Film/TV) industry
- Deep understanding of the Canadian media landscape
- Demonstrated success in building and executing business strategies at scale

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.