Search Platform & Innovation Manager

Autodesk; Toronto; On-site; CAD 75,000 - 111,000; Full time

Job summary

A leading software company is seeking a Search Platform & Innovation Manager to enhance its SEO strategies. The ideal candidate will lead improvements in technical search readiness and manage SEO visibility across various platforms. Requirements include over 5 years of SEO experience and a strong understanding of structured data. This position is integral to the company's innovation and site performance efforts.

Benefits

Annual bonuses

Comprehensive benefits package

Qualifications

• 5+ years in SEO, technical marketing, or web experience roles—ideally supporting large-scale B2B websites.
• Deep understanding of structured data (schema.org), page architecture, internal linking, and crawl/indexation logic.
• Familiarity with AI/LLM-driven search trends influencing visibility strategies.

Responsibilities

• Own the strategy and roadmap for SEO platform architecture to support discoverability.
• Partner with MarTech and Web Engineering teams to implement structured data and metadata systems.
• Lead initiatives to improve crawl paths and indexation control.

Skills

SEO

Technical Marketing

Web Experience

Structured Data

Communication Skills

Job description

Overview

Job Requisition ID # 25WD90636

Position Overview

We’re looking for a systems-minded, future-focused leader to join our SEO Center of Excellence as the Search Platform & Innovation Manager. This role bridges today’s SEO infrastructure with tomorrow’s search landscape—owning the way Autodesk structures, scales, and innovates our search visibility across a massive digital ecosystem.

You’ll lead efforts to improve our site’s technical search readiness, including crawl architecture, structured data, and internal linking systems. At the same time, you’ll push us forward into emerging search formats—from AI Overviews and LLM-based visibility to entity surfacing and knowledge graph readiness. This role is equal parts builder, connector, and forward thinker.

Responsibilities

• Own the strategy and roadmap for SEO platform architecture—ensuring our pages, structure, and metadata support discoverability at scale

• Partner with MarTech, Web Engineering, and APM teams to implement scalable structured data (schema), page templates, and metadata systems across Autodesk.com

• Lead initiatives to improve crawl paths, indexation control, and internal linking systems that elevate priority pages

• Monitor AI-driven search innovations (SGE, Gemini, OpenAI, Bing Copilot) and translate them into actionable recommendations for how we structure and surface content

• Collaborate with SEO content strategists to guide content IA, component-level markup, and entity-driven optimization

• Establish SEO platform standards and best practices—supporting international scale, accessibility, and reusability

• Serve as the primary technical partner for site migrations, new platform features, and experimental rollouts tied to SEO performance

Minimum Qualifications

• 5+ years in SEO, technical marketing, or web experience roles—ideally supporting large-scale B2B websites

• Deep understanding of structured data (schema.org), page architecture, internal linking, and crawl/indexation logic

• Familiarity with AI/LLM-driven search trends and how they influence visibility strategies

• Experience collaborating with engineering and CMS/MarTech teams to implement SEO best practices at scale

• Strong communication and cross-functional partnership skills—you can translate technical complexity into clear next steps

• Bonus: Experience working in AEM, Snowflake, or managing SEO visibility across localized/global sites.

Learn More

About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

Salary transparency

Salary is one part of Autodesk’s competitive compensation package. For Canada-BC based roles, we expect a starting base salary between $75,300 and $110,440. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.

Diversity & Belonging

We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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