Remote E-commerce Influencer Marketing & Social Media Manager

Placements24; Kimberley; Hybrid; CAD 70,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development

Performance-based bonuses

Job summary

Placements24 is seeking a strategic Remote E-commerce Influencer Marketing & Social Media Manager to identify and manage influencer collaborations while shaping our organic social media plan to boost brand reach and online sales. This fully remote role offers flexibility to work from anywhere.

The ideal candidate has 5+ years in influencer marketing and social media for e-commerce, excellent negotiation and analytics skills, and a track record of measurable campaigns.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 5 years of experience in influencer marketing and social media management, with a strong emphasis on e-commerce.
• Proven track record of successful influencer collaborations and measurable campaign results.
• Excellent negotiation, communication, and interpersonal skills.
• Deep understanding of various social media platforms and their influencer ecosystems.
• Proficiency in influencer marketing platforms and social media management tools.
• Strong analytical skills with the ability to measure and report on campaign performance.
• Creative mindset with a talent for content creation and brand storytelling.
• Ability to work independently and manage multiple projects effectively in a fully remote environment.

Responsibilities

• Develop and execute a comprehensive influencer marketing strategy to increase brand awareness, reach, and drive traffic to our e-commerce site.
• Identify, vet, and build strong relationships with relevant influencers across various social media platforms (Instagram, TikTok, YouTube, etc.).
• Negotiate partnership terms, manage contracts, and oversee the delivery of influencer campaigns, ensuring alignment with brand messaging and objectives.
• Track and analyze the performance of influencer campaigns, measuring ROI and providing detailed reports.
• Develop and implement engaging organic social media strategies to build community, foster loyalty, and support sales initiatives.
• Create, curate, and schedule compelling content that resonates with our target audience and aligns with brand guidelines.
• Monitor social media trends and competitor activities to identify new opportunities.
• Collaborate with internal teams (marketing, creative, product) to ensure cohesive brand messaging across all channels.
• Manage influencer and social media budgets effectively.
• Stay abreast of the latest developments in influencer marketing, social media, and e-commerce trends.

Skills

Influencer marketing

Social media management

Negotiation

Analytics

Content creation

Brand storytelling

Budget management

Remote collaboration

Education

Bachelor's degree in Marketing, Communications, Public Relations, or a related field

Tools

Influencer platforms

Social media management tools

Analytics tools

Job description

About the Role

Our client, a dynamic and rapidly expanding direct-to-consumer e-commerce brand, is seeking a strategic and well-connected Remote E-commerce Influencer Marketing & Social Media Manager. This position is fully remote, offering the flexibility to work from anywhere. You will be responsible for identifying, building relationships with, and managing collaborations with influencers who align with our brand values and target audience. Simultaneously, you will oversee and evolve our organic social media strategy to amplify brand reach, drive engagement, and ultimately, boost e-commerce sales. The ideal candidate is passionate about digital trends, possesses excellent negotiation skills, and has a proven ability to execute successful influencer campaigns and engaging social media content. This is a unique opportunity to shape brand perception and drive growth in a fully remote capacity.

Key Responsibilities

• Develop and execute a comprehensive influencer marketing strategy to increase brand awareness, reach, and drive traffic to our e-commerce site.
• Identify, vet, and build strong relationships with relevant influencers across various social media platforms (Instagram, TikTok, YouTube, etc.).
• Negotiate partnership terms, manage contracts, and oversee the delivery of influencer campaigns, ensuring alignment with brand messaging and objectives.
• Track and analyze the performance of influencer campaigns, measuring ROI and providing detailed reports.
• Develop and implement engaging organic social media strategies to build community, foster loyalty, and support sales initiatives.
• Create, curate, and schedule compelling content that resonates with our target audience and aligns with brand guidelines.
• Monitor social media trends and competitor activities to identify new opportunities.
• Collaborate with internal teams (marketing, creative, product) to ensure cohesive brand messaging across all channels.
• Manage influencer and social media budgets effectively.
• Stay abreast of the latest developments in influencer marketing, social media, and e-commerce trends.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 5 years of experience in influencer marketing and social media management, with a strong emphasis on e-commerce.
• Proven track record of successful influencer collaborations and measurable campaign results.
• Excellent negotiation, communication, and interpersonal skills.
• Deep understanding of various social media platforms and their influencer ecosystems.
• Proficiency in influencer marketing platforms and social media management tools.
• Strong analytical skills with the ability to measure and report on campaign performance.
• Creative mindset with a talent for content creation and brand storytelling.
• Ability to work independently and manage multiple projects effectively in a fully remote environment.
• Experience in building and managing online communities is a plus.

Benefits

This fully remote position offers a competitive salary, performance-based bonuses, and comprehensive benefits including health insurance and paid time off. Our client provides generous opportunities for professional development, including access to online courses and industry conferences. Enjoy the flexibility and autonomy of working remotely while being an integral part of a forward-thinking e-commerce company. This role offers significant potential for career advancement and the chance to shape the brand's voice and reach.