PPC Manager, Veterinary (Remote, Victoria)

Blacksmith Agency LLC; Victoria; Remote; CAD 70,000 - 100,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager, Veterinary. You own paid media for veterinary clients, shaping budgets, roadmaps, and narratives for client calls. You act as the strategic voice, making the calls.

Ideal candidates bring 3+ years of hands-on Google Ads/Meta, proven ROAS/CPA improvements, and agency experience. Remote work across Canada, SA, or USA is available.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA/pipeline improvements, with data to show results.
• Agency experience managing multiple clients simultaneously.
• Fluent spoken English with US clients on live calls.
• Experience with veterinary or multi-location businesses is a strong plus.

Responsibilities

• Own paid media for Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting and testing.
• Implement and trust GA4, tag manager and platform pixels.
• Develop 90 day and quarterly client roadmaps and tell the numbers story.
• Grow accounts through retention, upsell and long-term relationships.

Skills

3+ years PPC experience

ROAS/CPA improvement

Agency multi-client experience

Clear English on calls (US clients)

Veterinary multi-location familiarity

Tools

Google Ads

Meta

LinkedIn Ads

Microsoft Ads

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.