Paid Search Manager (Remote, Toronto)

Blacksmith Agency LLC; Toronto; Remote; CAD 98,000 - 154,000; Full time

Benefits offered by this job

Remote work

Job summary

Blacksmith Agency, an AI-first digital agency, is looking for a Paid Search Manager to own paid media for a growing roster of B2B clients. You will steer strategy, budget calls and campaign narratives during client discussions.

With 3+ years hands-on Google Ads and Meta experience and agency exposure, you will speak clearly with US-based clients on live calls while shaping 90-day roadmaps and testing across search platforms to drive ROAS and growth.

Qualifications

• Three+ years hands-on experience in Google Ads and Meta, building, running and optimizing campaigns.
• Proven track record of improving ROAS, CPA or pipeline metrics.
• Agency experience managing multiple clients concurrently.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Manage budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Set 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

PPC Management

Client Communication

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Search Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.