Marketing manager

Canada Steel Works Ltd.

Siksiká #146, Alberta

On-site

CAD 60,000 - 85,000

Full time

3 days ago

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Benefits offered by this job

Free parking available

Parking available

Other benefits

Job summary

Canada Steel Works Ltd. is seeking a professional to coordinate market research analysis, support product development, and conduct surveys to identify new markets. This role focuses on developing publicity materials and communication strategies for corporate initiatives.

You will oversee website content, manage staff, coordinate campaigns, and travel for promotional events. A Bachelor’s degree and 3–5 years of experience are required; on-site in Alberta.

Qualifications

Bachelor's degree in a relevant field
3–5 years of experience
On-site role in Alberta

Responsibilities

Analyze market research data to improve business decisions or activities
Assist in product development
Conduct economic or commercial surveys to identify potential markets for products or services
Develop all kinds of events for publicity, fundraising and information purposes
Develop communication strategies
Direct the development and maintenance of an organization' Internet and intranet sites
Direct the marketing strategies of establishments
Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
Direct the team on crucial information they should gather and research
Establish distribution networks for products and services
Establish distribution networks for products and services
Evaluate an organization' Internet presence
Evaluate communication strategies and programs
Evaluate the marketing strategies used by establishments
Implement communication strategies and programs
Oversee the preparation of written material for website content
Publicize activities, workshops, meetings and other events for fundraising or information purposes
Review written material, such as reports, briefs, speeches, presentations and press releases
Supervise staff
Train staff
Develop promotional materials
Hire, train, direct and motivate staff
Manage contracts
Market business services
Plan and control budget and expenditures
Write and edit press releases, newsletter and communications materials
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
Act as spokesperson for an organization
Advise clients on advertising or sales promotion strategies
Answer written and oral inquiries
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Conduct public opinion and attitude surveys
Initiate and maintain contact with the media
Prepare and/or deliver educational, publicity and information programs, materials and sessions
Prepare sports, literary, performance or other contracts
Maintain and manage digital database
Copywrite
Consult with clients after sale to provide ongoing support
Supervise office and volunteer staff

Skills

Attention to detail

Excellent oral communication

Team player

Education

Bachelor's degree

Tools

MS Excel

MS Outlook

MS PowerPoint

MS Word

MS Windows

MS Office

Job description

OVERVIEW

LANGUAGES

English

EDUCATION

Bachelor's degree

EXPERIENCE

3 years to less than 5 years

ON SITE

Work must be completed at the physical location. There is no option to work remotely.

GREEN JOB HELP

GREEN JOB - HELP

GREEN JOBS CONTRIBUTE TO ENVIRONMENTAL PRESERVATION, CONSERVATION, AND RESTORATION. LEARN MORE ABOUT GREEN JOBShttps://www.jobbank.gc.ca/support/question?qaid=219&tid=7.

THIS INFORMATION WAS PROVIDED BY THE EMPLOYER; IT WAS NOT VERIFIED BY JOB BANK.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

WORK SETTING

Relocation costs covered by employer
Various locations
Willing to relocate
Private company, corporation or industry

RESPONSIBILITIES

TASKS

Analyze market research data to improve business decisions or activities
Assist in product development
Conduct economic or commercial surveys to identify potential markets for products or services
Develop all kinds of events for publicity, fundraising and information purposes
Develop communication strategies
Direct the development and maintenance of an organization' Internet and intranet sites
Direct the marketing strategies of establishments
Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
Direct the team on crucial information they should gather and research
Establish distribution networks for products and services
Establish distribution networks for products and services
Evaluate an organization' Internet presence
Evaluate communication strategies and programs
Evaluate the marketing strategies used by establishments
Implement communication strategies and programs
Oversee the preparation of written material for website content
Publicize activities, workshops, meetings and other events for fundraising or information purposes
Review written material, such as reports, briefs, speeches, presentations and press releases
Supervise staff
Train staff
Develop promotional materials
Hire, train, direct and motivate staff
Manage contracts
Market business services
Plan and control budget and expenditures
Write and edit press releases, newsletter and communications materials
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
Act as spokesperson for an organization
Advise clients on advertising or sales promotion strategies
Answer written and oral inquiries
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Conduct public opinion and attitude surveys
Initiate and maintain contact with the media
Prepare and/or deliver educational, publicity and information programs, materials and sessions
Prepare sports, literary, performance or other contracts
Maintain and manage digital database
Copywrite
Consult with clients after sale to provide ongoing support
Supervise office and volunteer staff