Marketing - Customer Loyalty

Irving Oil Ltd.; Saint John; Hybrid; CAD 22,000 - 28,000; Part time

Benefits offered by this job

Housing allowance

Relocation support

Co-op fee reimbursement

Parking allowance

Fitness facilities

Onsite nurse

Café

Employee & Family Assistance Program

Volunteer program

Donation matching

Job summary

Irving Oil Ltd. is seeking a Customer Loyalty Student to support the Customer Loyalty team in developing, measuring, and reporting loyalty campaigns.

You will gain hands-on experience in customer experience, loyalty strategies, and how competitive offers are brought to market, while collaborating with IT, Marketing, and Operations across Canada, the United States, and Ireland. You will assist with campaign tools, data analysis, and communications across multiple regions, learning from a diverse

Qualifications

• Clear communication for collaborating with cross-functional teams.
• Organized and detail-oriented approach to tasks.
• Excellent time management with the ability to manage multiple priorities.
• Self-motivated; ability to work independently in a fast-paced environment.
• Proficient in Microsoft Excel and other Office applications.
• Analytical thinker with the ability to interpret data.

Responsibilities

• Assist in building tools, processes, and approaches for managing campaign and offer details in trackers.
• Review weekly summary reports, collaborate with the operations team on issues, and provide insights from loyalty program surveys.
• Support the planning, scheduling, development, deployment, and performance management of customer communications (emails, SMS, app push notifications).
• Work with IT and stakeholders across business lines to support Marketing Cloud initiatives.
• Contribute to ad hoc requests for research, reporting, data analysis, and process improvement.

Skills

Clear communication

Organized and detail-oriented

Time management

Self-motivated

Excel proficiency

Data analysis

Education

Currently enrolled in Business Administration

Tools

Office applications

Job description

As a Customer Loyalty Student, you will support Irving Oil’s Customer Loyalty team in the development, performance, and reporting of loyalty campaigns. This role offers a fantastic opportunity to learn about customer experience, loyalty strategies, and how competitive offers are brought to market. You’ll gain hands‑on experience working with cross‑functional teams and supporting communications across multiple regions.

The Customer Loyalty team, based at the Irving Oil Home Office, manages loyalty programs and campaigns across Canada, the United States, and Ireland. They collaborate with IT, Marketing, and Operations to deliver customer communications through email, SMS, and app push notifications. By analyzing program performance and survey results, the team ensures loyalty initiatives drive engagement and deliver value to customers.

Responsibilities

• Assist in building tools, processes, and approaches for managing campaign and offer details in trackers
• Review weekly summary reports, collaborate with the operations team on issues, and provide insights from loyalty program surveys
• Support the planning, scheduling, development, deployment, and performance management of customer communications (emails, SMS, app push notifications)
• Work with IT and stakeholders across business lines to support Marketing Cloud initiatives
• Contribute to ad hoc requests for research, reporting, data analysis, and process improvement

Your Skills

• Clear communication skills for collaborating with cross‑functional teams
• Organized and detail‑oriented
• Excellent time management with the ability to manage multiple priorities
• Self‑motivated; ability to work independently in a fast‑paced environment
• Proficient in Microsoft Excel and other Office applications
• Analytical thinker with the ability to interpret data

Your Experience

• Currently enrolled in Business Administration with a strong interest in Marketing
• Must have completed at least one year of post‑secondary education and be returning to school

What We Offer

• Professional Development – Student focused learning & development sessions, mentorships and networking events
• Student Benefits – Housing allowance, relocation support, co‑op fee reimbursement and parking allowance for qualifying candidates
• Work Environment – Work in our home office building or our refinery with access to a fitness facility, onsite nurse, and a café
• Wellness Support – With 24/7 access to our Employee & Family Assistance Program
• Volunteer and Donation Matching Program – Choose when and where to make an impact with a paid volunteer day, company volunteer opportunities, and a donation matching program

Irving Oil is committed to supporting a diverse and inclusive work environment. We thrive on the good energy that’s created when our people from different backgrounds, identities, cultures and experiences share their unique perspectives. Diversity is key to our success and inclusion is everyone’s responsibility.

• Job Requirements - Work Experience
• Job Requirements - Education

Join one of Canada's Top 100 Employers!

We love to welcome co‑op students to Irving Oil and we make it our mission to provide many opportunities for you to learn, grow and meet people. You’ll be invited to fun, social activities as well as opportunities to think through solutions.

• Coffee & Connects, our regular networking opportunity
• Guest speaker series, with a focus on sustainability and diversity & inclusion
• Tours of our facilities, including our refinery and Irving Blending & Packaging
• Professional headshot photography sessions
• Problem solving in a Student Hackathon workshop
• Opportunities to connect with our leadership

Have a question?

• Q. What documents do I need to include in my application? A. Your cover letter, resume, and transcript are required as part of your application.
• Q. Can I apply for multiple positions? A. Yes! Students are encouraged to apply to roles that interest them.
• Q. Who can I reach out to questions? A. [e-mail]
• Q. If I am required to relocate to Saint John for the job, is there financial assistance? A. Co‑op students who are required to relocate for a coop position may be eligible for financial assistance. Please reach out to [e-mail] to determine your eligibility for financial assistance.

Welcome to Saint John! Check us out

Who we are

As a family‑owned company deeply rooted in our communities, wework hard to make a difference in the places we serve. For nearly100 years, our commitment to doing good business has beengrounded in our commitment to people – to our employees, to ourcustomers, and to our communities. Our mission is focused on our continued evolution to meet thechanging needs of our customers. We are devoted to being part ofthe solution, in providing the safe and reliable energy that ourcustomers need, while taking concrete steps to evolve our businessfor the future.