Market Development Specialist

Meat & Poultry Ontario; Guelph; Hybrid; CAD 65,000 - 85,000; Full time

Benefits offered by this job

Flexible, remote work model

Summer hours

Annual $450 sundry stipend + internet

Job summary

Meat & Poultry Ontario is seeking a Market Development Specialist to grow membership, build partnerships, and support sector success. You’ll drive membership growth, plan events, and expand sponsorship opportunities while building strong stakeholder relationships.

Based in Guelph with a flexible, remote-friendly model, this role rewards proactive outreach, collaboration across teams, and a hands-on approach to industry engagement in Ontario’s meat and poultry sector.

Qualifications

• Build relationships with members, sponsors, and stakeholders.
• Identify business development opportunities and turn them into results.
• Balance independent work with cross-functional collaboration.
• Communicate effectively, both in writing and face-to-face.

Responsibilities

• Develop and implement annual membership growth and retention plans.
• Conduct site visits and 1:1 meetings with members and prospects (travel average 2 days week).
• Engage stakeholders at events, trade shows, and through direct outreach.
• Lead sales and planning for the Meat Industry Expo show floor.
• Grow advertising, sponsorship, and supporter revenue streams.
• Promote the Centre for Meat Innovation and Technology to industry partners.
• Participate in the delivery of project-related activities and industry reports.

Skills

Relationship building

Business development

Communication

Organization

Cross-functional collaboration

Tools

ATLAS CRM

Job description

N/A Full Time Guelph, ON Remote $65,000 - $85,000 CAD per year

About Meat & Poultry Ontario (MPO)

Meat & Poultry Ontario is the representative voice of Ontario’s meat and poultry sector. Our work strengthens the industry through advocacy, education, events, and technical support. We are looking for a motivated, outgoing and relationship-focused Market Development Specialist to help us grow our membership, build partnerships, and support the success of the sector.

The Opportunity

As a Market Development Specialist, you’ll be at the heart of our engagement with members, partners, and stakeholders. Your role will directly support MPO’s mission by:

• Driving membership growth and retention through direct outreach and strategic planning
• Leading development of the Meat Industry Expo show floor and boosting participation in industry events
• Identifying and securing sponsorship, advertising, and supporter opportunities
• Fostering stakeholder relationships, both within and beyond the industry
• Supporting program delivery, project implementation, and accurate reporting through our CRM (ATLAS)

Key Responsibilities

• Develop and implement annual membership growth and retention plans
• Conduct site visits and 1:1 meetings with members and prospects (travel average 2 days week)
• Engage stakeholders at events, trade shows, and through direct outreach
• Lead sales and planning for the Meat Industry Expo show floor
• Grow advertising, sponsorship, and supporter revenue streams
• Promote the Centre for Meat Innovation and Technology to industry partners
• Participate in the delivery of project-related activities and industry reports

What We’re Looking For

We’re seeking a passionate and proactive team member who can:

• Build strong relationships with members, sponsors, and stakeholders
• Identify business development opportunities and turn them into results
• Balance independent work with cross-functional collaboration
• Communicate effectively, both in writing and face-to-face
• Stay organized and detail-oriented while managing multiple priorities
• Represent MPO professionally at meetings and industry events

Bonus if you have:

• Experience in membership-based organizations or industry associations
• Familiarity with CRM systems (like ATLAS)
• Understanding of Ontario’s agri-food or meat processing sectors
• Bilingual (English/French or other) communication skills

Why Join MPO?

• Flexible, remote work model based in Guelph, ON
• Summer hours with early Fridays
• Annual $450 sundry stipend + internet subsidy
• Collaborative team culture and opportunities to grow
• Make a meaningful impact in Ontario’s meat and poultry sector

Applications will be accepted until Friday June 13, 2025.