Manager, Marketing & Communications

CivicAction; Toronto; Hybrid; CAD 65,000 - 80,000; Full time

Job summary

Join CivicAction as the Manager of Marketing & Communications to enhance visibility and engagement through strategic initiatives. This full-time position combines in-office and remote work to lead high-impact branding and marketing efforts within a dynamic team committed to civic engagement.

Qualifications

• 3-5 years of experience in marketing and communications.
• Experience in the non-profit sector is an asset.

Responsibilities

• Lead strategic communications and marketing initiatives.
• Develop and execute social media strategies.
• Monitor website functionality and user experience.
• Manage communications and marketing budget.

Skills

Communications strategy

Marketing initiatives

Social media management

Writing and editing

Stakeholder engagement

Analytics

Education

Degree or diploma in communications, marketing, or public relations

Tools

Website content management systems

Digital marketing tools

Analytics tools (e.g., Google Analytics)

Job description

Marketing & Communications Full Time Toronto, ON

We believe that great leaders build great cities – and to do it well requires a team of great people. Join our dynamic team at one of Canada’s leading civic engagement charitable organizations as the Manager, Marketing & Communications.

• Employment Type : Full-time, permanent
• Reports to : Director, Corporate Affairs
• Salary Range : $65,000-80,000 annually with benefits and 3 weeks paid vacation
• Work Environment : CivicAction’s work is a hybrid workplace that combines both in-office and remote work. CivicAction’s physical offices are in downtown Toronto and technology will be provided to support both in-office and remote work. This position may involve some evening and weekend work.
• Start Date : February 2025

Position Purpose

The Manager, Marketing & Communications strengthens CivicAction’s brand and impact by leading strategic communications and marketing initiatives that enhance visibility, engage stakeholders, and promote programs and campaigns. This role ensures high-quality content, effective media relations, and data-driven strategies to amplify the organization’s reach and influence and deepen engagement with stakeholders.

Key Accountabilities :

• With support from the Director of Corporate Affairs, develop and implement diverse communications and marketing initiatives to elevate CivicAction’s brand awareness among a wide range of external stakeholders, including media, donors, and emerging and established leaders across the public, private, and non-profit sectors.
• Lead the development, evaluation, and execution of the organization’s social media strategy across platforms (Twitter, LinkedIn, Instagram, Facebook), ensuring content is dynamic, audience-tailored, and aligned with strategic goals.
• Monitor and maintain the current website to ensure optimal functionality and user experience, and collaborate with the Director of Corporate Affairs to design and launch a new website in 2025.
• Partner with program leads to plan, budget, and implement web and marketing strategies that effectively promote CivicAction’s initiatives, events, and campaigns.
• Develop key messages, press releases, presentation decks, newsletters, and other external communications materials.
• Develop and implement media engagement strategies, including press releases, media kits, and event coordination, to amplify the organization’s reach; support the cultivation of media relationships to amplify CivicAction’s visibility.
• Use analytics and evaluation tools to measure the effectiveness of communications and marketing campaigns, ensuring data-informed decisions drive continuous improvement.
• Manage the communications and marketing budget, and oversee external vendors for the production of high-quality marketing collateral, including publications, signage, and videos.

Qualifications and Skills

Required Education, Certification and Experience :

• A degree or diploma in communications, marketing, public relations, or a related field, with 3-5 years of progressive experience in communications, marketing, or a related role. Experience in the non-profit sector is an asset.

Demonstrated Skills and Behaviours :

• Proven ability to develop and execute effective communications and marketing strategies that drive brand awareness and stakeholder engagement.
• Deep knowledge of social media platforms (Twitter, LinkedIn, Instagram, Facebook) and best practices, with experience in developing and executing audience-focused strategies.
• Strong writing and editing skills, with experience producing a variety of materials, including press releases, newsletters, and key messages, tailored to diverse audiences.
• Proficiency in website content management systems (e.g., WordPress) and digital marketing tools, with a track record of managing websites and optimizing user experience.
• Familiarity with analytics tools (e.g., Google Analytics, social media insights) to measure the effectiveness of campaigns and inform continuous improvement.
• Demonstrated ability to build and maintain relationships with media, secure coverage, and manage press interactions.
• Strong interpersonal skills and ability to work collaboratively with internal teams, corporate partners, donors, and other stakeholders.
• Ability to work in a fast-paced environment, prioritize competing demands, and develop creative solutions to challenges.
• Experience managing budgets, timelines, and external vendors to deliver high-quality communications and marketing materials.

About CivicAction

CivicAction’s purpose is to elevate civic engagement that builds livable, inclusive cities in the Greater Toronto and Hamilton Area (GTHA). For over two decades, we have been mobilizing leaders and changemakers to champion innovative solutions, to accelerate the alignment of actions, and to invest in the leadership of tomorrow. Our high impact leadership programs open doors, minds, and opportunities for young, emerging, and under-represented leaders in the GTHA.

Our Commitment to Inclusive Workplaces & Inclusive Recruitment

CivicAction is committed to equity and inclusion in our workplace and in our recruitment processes. We encourage applicants of all gender identities and sexual orientations, ages, ethnicities, cultures, abilities, and life experiences to apply. Accommodations are available for candidates taking part in all aspects of the selection process.

AN IMPORTANT NOTE : Research shows that women and racialized candidates often only apply to positions when they feel 100% qualified. If you’re interested in this role but don’t see yourself fully reflected in the requirements of the posting, we still encourage you to apply or reach out to learn more by emailing [emailprotected] .

HERE’S HOW TO APPLY :

January 10, 2025, at 11 : 59p.m. EST . Late applications will not be accepted.

Only candidates selected for an interview will be contacted.

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