Head of Customer Analytics – Growth & GTM (Hybrid Canada)

Octopusapp Inc.; Canada; Hybrid; CAD 151,000 - 205,000; Full time

Benefits offered by this job

Equity rewards

Health & wellness stipend

RRSP/TFSA/FHSA matching

Extended health coverage

Career development programs

Job summary

Jobber is seeking a Manager, Customer Analytics (Sales & Marketing) to lead the analytics function across Demand Generation, Brand Marketing & Communications, Sales, and Partnerships. You will manage a team of analysts, set the measurement infrastructure, and partner with senior leaders to drive CAC, LTV, payback, and revenue growth.

You will also advance Analytics 2.0 by enabling self-serve analytics, responsible AI, and scalable decision support, while maintaining high analytical quality and

Qualifications

• Experience leading analytics teams and shaping analytics strategy.
• Ability to translate analytical work into executive-ready narratives.
• Strong collaboration with Sales, Marketing, and Revenue teams.
• Experience with Marketing Measurement, MMM, MTA, and experimentation.

Responsibilities

• Lead analytics for Sales and Marketing, defining metrics and priorities.
• Develop and govern analytics roadmap across Demand Gen, Brand, and Partnerships.
• Build scalable, self-serve analytics and AI-assisted workflows.

Job description

Jobber is seeking a Manager, Customer Analytics (Sales & Marketing) to lead the analytics function across Demand Generation, Brand Marketing & Communications, Sales, and Partnerships. You will manage a team of analysts, set the measurement infrastructure, and partner with senior leaders to drive CAC, LTV, payback, and revenue growth.

You will also advance Analytics 2.0 by enabling self-serve analytics, responsible AI, and scalable decision support, while maintaining high analytical quality and