GTM Analytics Lead - Pricing, Promotions & Insights

Arterra Wines Canada; Mississauga; Presencial; CAD 75.000 - 103.000; Jornada completa

Descripción de la vacante

Arterra Wines Canada is seeking a Senior Analyst Go-To-Market to optimize pricing and promotional tactics using large data sets and scenario modelling. You will support Sales and cross-functional teams with strong pricing and promo recommendations to drive EBIT growth.

Reporting to the Regional Go-To-Market Manager, this role requires advanced Excel and Power BI skills, experience with grocer data platforms, and the ability to translate insights into actionable business decisions across Canadian

Formación

• University degree required in a related field.
• 3 years in a similar role, preferably in CPG.
• Strong analytical skills with proficiency in Excel and Power BI.

Responsabilidades

• Provide analysis and recommendations for regional pricing tactics aligned to national guidelines.
• Use elasticities to assess price changes on volume and margin.
• Maintain pricing submissions with customers/boards.
• Build and maintain event library of promotions and ROI.
• Support GTM manager and SAM in optimizing promo spend.
• Track initiatives and measure financial success in pilots and campaigns.
• Generate dashboards and scorecards with BI team to monitor channel performance.

Conocimientos

Excel

Power BI

SQL

Nielsen data

IRI data

dunnhumby

Precima

Data analysis

Pricing strategies

Financial planning and analysis

Educación

University Degree

Herramientas

Nielsen

Dunnhumby

IRI

Precima

Descripción del empleo

Arterra Wines Canada is seeking a Senior Analyst Go-To-Market to optimize pricing and promotional tactics using large data sets and scenario modelling. You will support Sales and cross-functional teams with strong pricing and promo recommendations to drive EBIT growth.

Reporting to the Regional Go-To-Market Manager, this role requires advanced Excel and Power BI skills, experience with grocer data platforms, and the ability to translate insights into actionable business decisions across Canadian