Global Product Marketing Manager, Consumer Digital (Remote)

Resmed; Halifax; Teletrabalho; CAD 204 000 - 255 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

comprehensive medical, vision, dental,

life

AD&D

disability insurance

Health Savings Account (HSA)

Flexible Spending Account (FSA)

comuter benefits

401(k)

Employee Stock Purchase Plan (ESPP)

Employee Assistance Program (EAP)

tuition assistance

Flexible Time Off (FTO)

11 paid holidays + 3 floating days

14 weeks caregiver leave

Resumo da oferta

Resmed is seeking a Senior Global Product Marketing Manager, Consumer Digital, to bring new digital products to market and drive adoption, engagement, retention, and long-term growth. You will shape product positioning, influence strategy, and lead go-to-market plans across the product lifecycle with cross-functional teams.

This remote role is open to candidates in the United States and Canada. You will develop GTM playbooks, define pricing and promotional strategies, monitor performance, and

Qualificações

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Strong product marketing experience in digital health or consumer technology.
• Experience bringing digital products to market.
• Proven ability to drive adoption, engagement, and growth.
• Excellent analytical, communication, and presentation skills.

Responsabilidades

• Conduct market research and competitive analysis to identify customer needs, market opportunities, and emerging trends.
• Develop product positioning, messaging, and go-to-market strategies for digital products, features, and services.
• Partner with product, marketing, revenue, sales, and customer support teams to align on launch plans and business priorities.
• Create go-to-market playbooks that support successful product launches, adoption, and growth.
• Define pricing, placement, and promotional strategies that balance customer value with business objectives.
• Monitor product performance and customer engagement to identify opportunities for optimization and growth.
• Translate customer insights and feedback into recommendations that influence product strategy and future development.
• Drive visibility and alignment across cross-functional teams by communicating plans, progress, priorities, and results.
• Manage complex initiatives, balancing timelines, resources, and competing priorities to deliver high-quality outcomes.
• Make data-informed decisions that support both short-term performance and long-term product success.
• Identify opportunities to leverage emerging technologies, market trends, and customer behaviours to strengthen product marketing efforts.
• Support the growth of Resmed's consumer digital ecosystem, including experiences that connect healthcare, digital engagement, and customer outcomes.

Conhecimentos

Product marketing

Market research

Strategic planning

Cross-functional partnership

Communication & storytelling

Project management

Formação académica

Bachelor's degree in Marketing, Business Administration, or related field

Descrição da oferta de emprego

Resmed is seeking a Senior Global Product Marketing Manager, Consumer Digital, to bring new digital products to market and drive adoption, engagement, retention, and long-term growth. You will shape product positioning, influence strategy, and lead go-to-market plans across the product lifecycle with cross-functional teams.

This remote role is open to candidates in the United States and Canada. You will develop GTM playbooks, define pricing and promotional strategies, monitor performance, and