Global B2B Marketing Campaigns Manager

Control Risks Group; Toronto; On-site; CAD 115,000 - 130,000; Full time

Job summary

Control Risks Group is seeking a seasoned marketing professional in Toronto, Canada, to lead the development and execution of integrated, buyer-focused campaigns. You will collaborate with SMEs and global teams to craft compelling messaging and drive awareness of Control Risks’ services among key buyers.

Reporting to the Americas Marketing Lead, you will track performance, optimize programs, and contribute to credentialing activities.

Qualifications

• 6+ years B2B professional services marketing experience.
• End-to-end multi-channel campaign development and execution.
• Digital and traditional marketing techniques.
• Marketing copywriting and content editing skills.
• Strong knowledge of marketing technology and CRM systems.
• Experience working in a matrix/global team.

Responsibilities

• Execute integrated, multi-channel campaigns that target key audiences across the funnel to generate and nurture quality enquiries/leads and conversions.
• Track, measure, analyse and refine program activities and communicate results to stakeholders.
• Content creation with SMEs to capture expertise and insights.
• Contribute to credentialing activity including industry awards, rankings, and other recognition programmes.

Job description

Control Risks Group is seeking a seasoned marketing professional in Toronto, Canada, to lead the development and execution of integrated, buyer-focused campaigns. You will collaborate with SMEs and global teams to craft compelling messaging and drive awareness of Control Risks’ services among key buyers.

Reporting to the Americas Marketing Lead, you will track performance, optimize programs, and contribute to credentialing activities.