Founding Marketing Lead - B2B SaaS Growth (Remote, GTA)

Martyn Bassett Associates Inc.; Toronto; Remote; CAD 60.000 - 90.000; Vollzeit

Zusammenfassung

Martyn Bassett Associates Inc. is helping a profitable B2B SaaS serving higher education hire its first dedicated marketing lead. With a year-one playbook in place, you will build the engine from the ground up and drive ARR growth across channels.

Based in the GTA, this remote-first role requires hands-on HubSpot Marketing Hub experience, B2B SaaS marketing know-how, and comfort in owning a broad scope with occasional in-person events.

Qualifikationen

• Hands-on user of HubSpot Marketing Hub.
• Experience in B2B/B2B2C SaaS marketing focused on ARR growth.
• Integrated approach across email, ABM, content, social, events, webinars.
• Founding or solo marketer in a small company with broad scope and impact.
• Based in the GTA; remote-first with occasional in-person events.

Aufgaben

• Execute the marketing playbook and roadmap.
• Build the marketing engine from the ground up.
• Evolve strategy based on results and metrics.

Kenntnisse

HubSpot Marketing Hub

ARR growth

Multi-channel marketing

Founding/solo marketer

Based in GTA

Jobbeschreibung

Martyn Bassett Associates Inc. is helping a profitable B2B SaaS serving higher education hire its first dedicated marketing lead. With a year-one playbook in place, you will build the engine from the ground up and drive ARR growth across channels.

Based in the GTA, this remote-first role requires hands-on HubSpot Marketing Hub experience, B2B SaaS marketing know-how, and comfort in owning a broad scope with occasional in-person events.