B2B Growth Marketing Specialist — Hybrid Role

Xtract One; Toronto; Hybrid; CAD 75.000 - 92.000; Vollzeit

Benefits dieser Stelle

Benefits

Vacation

Sick Days

Bonus

Stock Options

Zusammenfassung

Xtract One in Toronto seeks a nimble B2B Growth Marketing Specialist with a growth hacker mindset to lead multi-channel campaigns, drive top-of-funnel pipeline growth, and rapidly execute programs. The role combines strategy with hands-on growth stack management and collaboration with content and social teams.

The ideal candidate has 3+ years in B2B demand generation or growth marketing in fast-growth environments, strong HubSpot expertise, and experience with Apollo.io and LinkedIn targeting.

Qualifikationen

• Bachelor-level degree in Marketing or related field; HubSpot certifications are highly valued.
• Experience of 3+ years in B2B demand generation or growth marketing in startups or mid-market.
• Strong technical proficiency with HubSpot administration, workflows, lead scoring and integrations.
• Solid knowledge of Salesforce data structures and CRM integration with marketing tools.
• Hands-on experience with Apollo.io for list building and LinkedIn targeting.

Aufgaben

• Define target market segments, buyer personas, and messaging frameworks.
• Design and manage multi-touch outbound sequences to accelerate leads and meetings.
• Collaborate with Content and Social teams to align assets and promotions.
• Own growth stack data integration, enrichment, and data hygiene processes.
• Manage HubSpot and Salesforce data synchronization and workflows.
• Deploy AI-based conversational booking to route inbound accounts.
• Monitor deliverability and maintain domain health for outbound campaigns.
• Collaborate with Demand Gen to set up paid media and audience targeting.

Kenntnisse

Growth marketing

B2B demand generation

HubSpot mastery

Salesforce integrations

Apollo.io & LinkedIn

Cross-functional collaboration

Ausbildung

College or university degree in Marketing or related field

HubSpot Certifications

Tools

HubSpot

Salesforce

Apollo.io

LinkedIn

Jobbeschreibung

Xtract One in Toronto seeks a nimble B2B Growth Marketing Specialist with a growth hacker mindset to lead multi-channel campaigns, drive top-of-funnel pipeline growth, and rapidly execute programs. The role combines strategy with hands-on growth stack management and collaboration with content and social teams.

The ideal candidate has 3+ years in B2B demand generation or growth marketing in fast-growth environments, strong HubSpot expertise, and experience with Apollo.io and LinkedIn targeting.