Digital Analytics Strategist: Dashboards & Insights

1200 Accenture Inc Company; Toronto; On-site; CAD 75,000 - 125,000; Full time

Job summary

Accenture Song is seeking a digital analytics professional to develop measurement strategies and deploy analytics platforms across web, mobile, and apps in a fast-paced client environment in Canada. You will design dashboards, analyze data, and deliver actionable optimization recommendations while coordinating with English-speaking stakeholders across Canada.

The role requires 3+ years in digital analytics and expertise with tools like Adobe Launch, Google Tag Manager, and Tealium.

Qualifications

• 3+ years in digital analytics data collection and reporting.
• Experience implementing analytics and tag management tools.

Responsibilities

• Develop measurement frameworks to define, track and optimize digital experiences.
• Produce dashboards using visualization tools (Tableau, Power BI or equivalent).
• Analyze customer analytics data to gain insights on profiles and behavior.
• Develop strategies and roadmaps to evolve clients' analytics capabilities.
• Deploy analytics platforms across web, mobile and apps.
• Create documentation and transfer knowledge to client teams.
• Manage tagging for digital analytics, paid media, and 3rd party apps.

Skills

Digital analytics

Tag management

Data visualization

Stakeholder communication

English fluent

Education

University degree

Tools

Adobe Launch

Google Tag Manager

Tealium

Job description

Accenture Song is seeking a digital analytics professional to develop measurement strategies and deploy analytics platforms across web, mobile, and apps in a fast-paced client environment in Canada. You will design dashboards, analyze data, and deliver actionable optimization recommendations while coordinating with English-speaking stakeholders across Canada.

The role requires 3+ years in digital analytics and expertise with tools like Adobe Launch, Google Tag Manager, and Tealium.