Campaign Insights & Measurement Manager

Insight Global; Toronto; On-site; CAD 75,000 - 115,000; Full time

Job summary

Insight Global is seeking a data-driven analyst to develop and optimize reporting suites and executive dashboards across business units in Toronto. You will automate recurring reports using leading BI tools and ensure KPI consistency and data integrity across outputs.

The role collaborates with Marketing, Product, and Digital teams to assess campaign performance and provide actionable insights. The ideal candidate has 3–5+ years in analytics, strong SQL skills, and hands-on experience with

Qualifications

• 3–5+ years of experience in reporting, analytics, or measurement (preferably within financial services)
• Strong proficiency in SQL and experience with large datasets
• Hands-on experience with BI tools (Tableau, Power BI, Looker)

Responsibilities

• Develop, maintain, and optimize standardized reporting suites and executive dashboards across key business units
• Automate recurring reports using BI tools to improve efficiency and reduce manual intervention
• Ensure consistency, accuracy, and traceability of KPIs across all reporting outputs
• Design and execute measurement frameworks for marketing campaigns (e.g., attribution models, incrementality testing, ROI analysis)
• Partner with Marketing, Product, and Digital teams to evaluate campaign effectiveness and provide actionable recommendations
• Translate complex datasets into clear, concise insights tailored for executive audiences

Skills

SQL

Excel

Campaign measurement

Data analysis

Education

Bachelor’s degree in Business, Analytics, Statistics, Economics, or related field

Tools

Tableau

Power BI

Looker

Job description

Insight Global is seeking a data-driven analyst to develop and optimize reporting suites and executive dashboards across business units in Toronto. You will automate recurring reports using leading BI tools and ensure KPI consistency and data integrity across outputs.

The role collaborates with Marketing, Product, and Digital teams to assess campaign performance and provide actionable insights. The ideal candidate has 3–5+ years in analytics, strong SQL skills, and hands-on experience with