Content Creator

Rethink; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Benefits offered by this job

Mental health benefits

Hybrid work environment

DEI committee access

Growth opportunities

No client meetings Mondays

Job summary

Rethink is seeking a Content Creator to produce, shoot, and edit platform-native video and visual assets for our clients, turning events into polished social content. You will brainstorm and execute vertical formats (Reels, TikTok, Shorts), collaborate with Creative Directors and Strategists, and manage post-production workflows in a hybrid Toronto setup.

Qualifications include 4–6 years in content production, a strong portfolio, proficiency in Adobe Suite and CapCut, and a hands-on approach to

Qualifications

• 4–6 years of content production, shooting, and editing experience.
• Strong portfolio demonstrating platform-first social content and mobile vertical video expertise.
• Practical technical expertise with filming, audio, editing and upload.
• Proficiency in Adobe Suite and CapCut.

Responsibilities

• Brainstorm, concept, and manifest fresh ideas tailored for social channels.
• Concept, shoot, and edit original, platform-native vertical videos and assets (Reels, TikTok, Shorts).
• Challenge conventional formats to push social creative boundaries.
• Capture event content across brand partnerships.

Skills

content production

portfolio

mobile vertical video

filming

audio editing

Tools

Adobe Suite

CapCut

Job description

At Rethink, our promise to you is that you will do the best work of your career. In order to do that, we’ll create and promote an environment where people are happy, inspired and empowered. We back that promise by committing to remain an independent creative agency. So if you’re ready to do the best work of your career while having fun, then read on.

We are always looking for high-energy, ambitious, and genuine people to join Rethink.
Rethinkers are people who are interested and interesting, relentless, responsible, and respectful. They're the kind of people you would want to hang out with and be inspired by.

Rethinkers don’t settle – we have a visceral discomfort with the status quo – as a result we’re constantly challenging, learning, growing and enthusiastically ambitious to make things better.

The Content Creator is responsible for hands-on creation, production, and editing of platform-native video and visual assets for Rethink Clients. They will turn fast-moving events and cultural moments into polished, high-standard content that captures attention on social.

The Opportunity

Imagine & Manifest Fresh Ideas on Social Channels

• - Brainstorm, concept, and manifest fresh creative ideas tailored specifically for social channels to drive conversation and elevate brands.
• - Concept, shoot, and edit original, platform-native vertical videos and visual assets (Reels, TikTok, Shorts).
• - Challenge conventional formats to push social creative boundaries.
• - Capture event content across brand partnerships

Curious Rethinker & Passionate Maker

• - Bring a seeking mind and intellectual curiosity to every ask, digging into audience behaviors, native platform mechanics, and fast-moving social visual trends.
• - Demonstrate a relentless dissatisfaction with the status quo by continually pushing concepts past the first obvious answer.
• - Apply Rethink's CRAFTS framework to maintain exceptional aesthetic and production standards across all video and static social assets.
• - Manage post-production workflows, camera equipment, motion graphics, and audio editing independently.

Foster Strong Collaboration

• - Partner closely with Creative Directors, Social Strategists, and Community Managers, to turn real-time ideas into published social content.
• - Participate openly in creative reviews, absorbing feedback with optimism and translating it into stronger work.

What you’ll bring:

• - 4-6 years of content production, shooting, and editing experience.
• - Strong portfolio demonstrating platform-first social content and mobile vertical video expertise.
• - Practical technical expertise with filming, audio, editing and upload.
• - Proficiency in Adobe Suite and Capcut.

The Benefits

• - Competitive compensation and benefits, including added mental health benefits
• - Variety of employee perks
• - Great work culture
• - No client meeting Mondays
• - Hybrid work environment
• - Access to Rethink’s national DE&I committee and working groups
• - Growth and training opportunities

Location: 720 King St. Toronto
Salary: 80K+, pending experience

Rethink is committed to creating and maintaining an inclusive, equitable and accessible workplace. We welcome and encourage applications from all intersections. Accommodations are available, upon request, to all selected candidates during any stage of the recruitment process.