Business Development Executive (Events Industry)

Business Show Media; Toronto; On-site; CAD 50,000 - 60,000; Full time

Job summary

Business Show Media is expanding its Canadian division in Downtown Toronto and seeks ambitious Business Development Executives to drive North American growth. This office-based role focuses on proactive outreach, social selling, and relationship building to generate high-quality opportunities for the senior sales team.

You will identify exhibitors and sponsors, qualify prospects, book meetings, and contribute to a rapidly growing, target-driven environment with clear career progression and

Qualifications

• Excellent communication and relationship-building abilities.
• Target-driven and motivated with a proactive approach.
• Experience in business development or B2B sales is advantageous but not essential.

Responsibilities

• Identify prospective exhibitors and sponsors across North America.
• Use LinkedIn, email, phone and social channels to generate opportunities.
• Qualify prospects and book high-quality sales appointments for the team.
• Build relationships with founders, business owners, directors and senior decision-makers.
• Maintain CRM records and report activity; contribute to targets and revenue.

Job description

Location: Downtown Toronto (Office-Based)

Hours: Monday – Friday, 8:30am – 5:30pm

Salary: $50,000 – $60,000 CAD basic, plus uncapped commission

Realistic OTE Year 1: $100,000 – $120,000+

Progression: Fast-track opportunities into Business Development Manager, Senior Sales & Event Director roles

About The Company

Business Show Media produces some of the world's largest and fastest-growing business exhibitions, connecting entrepreneurs, SMEs, and senior decision-makers with the tools, networks, and opportunities they need to grow.

With an established international portfolio spanning Europe, North America, Asia, and Australia, we have a proven track record of launching, scaling, and delivering market-leading events.

Now, we're expanding our Canadian division in Downtown Toronto.

This is an exciting opportunity to join at the beginning of our next growth phase, helping to build a brand-new office while benefiting from the support, reputation, and expertise of an internationally recognised events business.

The Opportunity

We're looking for ambitious, energetic, and commercially driven Business Development Executives to help fuel our North American growth.

This is a modern business development role focused on generating high-quality opportunities through proactive outreach, social selling, and relationship building. You'll be responsible for identifying potential exhibitors and sponsors, engaging decision-makers, qualifying opportunities, and booking meetings for our senior sales team while building your own commercial skills.

If you're someone who enjoys connecting with people, thrives on targets, and wants to develop a successful career in B2B sales, this role offers exceptional earning potential and genuine progression.

What You'll Be Doing

• Identifying and engaging prospective exhibitors and sponsors across the North American market
• Using LinkedIn, email, phone, and other social selling techniques to generate new business opportunities
• Building relationships with founders, business owners, directors, and senior decision-makers
• Qualifying prospects and booking high-quality sales appointments for the commercial team
• Researching target markets and building strategic prospect pipelines
• Managing outreach campaigns and following up with prospective clients
• Working closely with the sales team to maximise conversion opportunities
• Maintaining accurate CRM records and reporting on activity
• Consistently achieving appointment, pipeline, and revenue contribution targets
• Playing a key role in the continued growth of our expanding Canadian office

Earnings & Progression

• $50,000 – $60,000 CAD basic salary
• Uncapped commission structure
• Realistic Year 1 OTE: $100,000 – $120,000+
• Top performers earning $150,000+
• Clear progression into Business Development Manager, Senior Sales, and Event Director positions
• Promotions based entirely on performance
• Ongoing sales training, coaching, and development
• International travel opportunities across our global event portfolio

Who We're Looking For

• Highly motivated, ambitious, and target-driven individuals
• Excellent communicators who enjoy building relationships
• People who are confident speaking with senior business leaders
• Previous experience in business development, lead generation, SDR, BDR, appointment setting, recruitment, telesales, or B2B sales is advantageous but not essential
• Resilient individuals who thrive in a fast-paced, high-performance environment
• People who want genuine career progression and exceptional earning potential
• Toronto-based or able to commute daily to our Downtown office

Why Join Business Show Media?

• Join a globally established events business with an exciting Canadian expansion
• Be part of a founding team with the opportunity to make a real impact
• Receive industry-leading training in business development, social selling, and commercial sales
• Work in a collaborative, high-energy office with clear career progression
• Earn uncapped commission with realistic six-figure earning potential
• Build a long-term career within a rapidly growing international business