Director of Enrollment (Manager)
Program: Undergraduate, Level: Management
Location: São Paulo, Brazil – Type: On site, Full Time
As Director of Enrollment you will oversee the recruitment activities of an enrollment team. Your goal will be to grow and develop the enrollment numbers for our BBA program across Brazil and the Southern Cone. You will coach and mentor the team, set benchmarks and goals, and ensure processes are followed effectively to provide an exceptional student experience.
Key Responsibilities and Duties
- Work collaboratively with all team members, understanding their skills and abilities and adapting approaches effectively.
- Ensure team members are engaged, motivated and working efficiently toward the given target.
- Coach and mentor teams on their consultative approach to promoting our program, value proposition and USP’s.
- Effectively manage performance, providing regular reviews and 1‑on‑1s to ensure an open and honest environment.
- Confidently identify team members’ strengths and development areas and provide a framework for support.
Funnel Management and Analytics
- Have a strong analytical understanding of the student pipeline, identifying bottlenecks and areas of opportunity.
- Use Salesforce to organize and prioritise student funnels for team members, detailing key areas of focus and daily lists to work with.
- Prepare and present weekly performance reports using Tableau and Salesforce, identifying plans and structures for the weeks ahead.
Strategic Planning
- Along with the Regional Director, develop the annual and quarterly strategic plans for the region.
- Use analytics and data to project and plan for peaks and troughs of the cycle and organise resources accordingly.
- Gather actionable insights on higher education trends, economic shifts, and financial variables influencing enrollment; formulate strategies to counteract potential challenges.
Budget and Planning Management
- Manage scholarship and travel budgets meticulously to maximise resource allocation.
- Manage team member requests, including vacations, expenses, and other operational matters.
- Plan and propose activities for spend allocation to help with business development and growth.
Cross‑Team Collaboration & Support
- Effectively collaborate with peers in the region and across the globe within enrollment and across support functions (Admissions, Marketing, Visas and Finance).
- Lead in effective feedback delivery to cross‑departmental teams to ensure an overall excellent student experience.
- Work closely with the Regional Director to guide the development of the region.
Qualifications and Skills Required
- Bachelor’s degree.
- English proficiency.
- Portuguese proficiency.
- Spanish proficiency is a plus.
- Strong interpersonal and communication skills.
- Passionate about people and supporting their development.
- Passionate about working in a multicultural environment.
- Proven track record in Business Development or related roles.
- Strong organisational and time‑management abilities.
- Ability to multi‑task and flexibility to adjust to changing priorities.
- Familiarity with Salesforce or similar CRM tools.