Associate Director of Enrollment

Hult International Business School; São Paulo; On-site; BRL 180,000 - 300,000; Full time

Job summary

Hult International Business School in São Paulo is seeking an Associate Director of Enrollment to drive growth in leads, conversions, and enrolled students across Brazil. The role combines business development, sales, leadership and consultative support with prospect interactions, agents, counselors, and families.

You will manage a large pipeline using Salesforce, exceed enrollment targets, and collaborate cross-culturally with a global team.

Qualifications

• Bachelor's degree required.
• English proficiency required.
• Spanish preferred.
• Strong interpersonal and communication skills.
• 2+ years of sales, business development, or recruitment experience with proven success.
• Strong organizational and time-management skills.
• Familiarity with Salesforce CRM preferred.

Responsibilities

• Generate year-over-year lead volume growth.
• Develop target schools and communities and engage with stakeholders (students, parents, counselors, agents).
• Travel 15–25% seasonally to events and campus visits.
• Present program through campaigns, events, webinars, and masterclasses.

Skills

English proficiency

Spanish preferred

Interpersonal skills

Communication skills

Sales/BD experience

Education

Bachelor's Degree

Tools

Salesforce CRM

Job description

Associate Director of Enrollment

Hult International Business School is looking for a strategic, entrepreneurial, and sales driven Associate Director of Enrollment in São Paulo Brazil taking the program and the team to the next level!

Join a community of doers who are passionate about changing the world of business education as it exists today. As an Director of Enrollment, you will report to the Director of Enrollment and be instrumental in promoting Hult's top-ranked four-year Bachelor of Business Administration (BBA) Program across Brazil. This role combines Business Development, Sales, Leadership and Consultative Support through engaging with prospective students, agents, counselors, and parents. KPIs include year over year growth in raw leads generated, conversion percentages and number of confirmed enrolled students in our program.

Business Development

Your main responsibilities are:

• Generate year over year (YOY) lead volume growth
• Develop and identify target schools and communities and develop a strategy to engage with relevant stakeholders (students, parents, counselors, agents…)
• Travel and attend/host events and visits that enhance school and community relations and generate leads for our program. Domestic and/or international travel is required seasonally between 15 and 25% of the year
• Present our program through outreach campaigns, events, webinars, masterclasses and promote institutional activities

Sales

• Exceed seasonal and annual enrollment targets
• Manage a large pipeline of prospective applicants using Salesforce CRM
• Engage with pipeline frequently and effectively
• Convert leads from initial Enquiry to Application Completion and maintains strong YOY conversion rates
• Consult prospective candidates by sharing details about our program, understanding their needs and challenges, and effectively demonstrating how our program can meet and address these

Leadership

• Collaborate effectively across cultures with colleagues all over the globe
• Delegate pipeline activities amongst a support team of student interns
• Contribute to regional and global team projects
• Shine in areas of personal strength to contribute uniquely to organizational success

Consultative Support

• Guide students through the enrollment process by helping them develop an understanding of the program, move through the process of applying, and establish financial aid and other logistics of matriculation
• Connect with stakeholders – students, parents and counselors - through in-person visits, zoom calls, phone calls, text, and WhatsApp communication
• Interview viable applicants to assess fit for program and aid in Admissions decision
• Personalize every stakeholder’s experience to relate and support their needs and goals

Requirements

• Bachelor's Degree
• English proficiency
• Spanish preferred
• Strong interpersonal and communication skills
• 2+ years of sales, Business Development, or recruitment experience with proven success
• Strong organizational and time-management skills
• Ability to work and drive success independently
• Familiarity with Salesforce CRM preferred

Why You Will Love Working With Us

More than just a job, we offer a lifestyle. Enjoy performance-based bonuses, an international environment, energetic and collaborative team. You'll have growth opportunities through training and seminars, plus the chance to travel internationally to attend events and visit our campuses. We value your efforts and aspirations, offering real professional development opportunities. Make a real impact by helping to break down language, cultural, and geographical barriers through education. Plus, fun activities like social events, parties, and sports.

Our company provides benefits in accordance with applicable local labor laws. We may also host team-building and celebratory events (for example, dinners and gatherings following sales campaigns, as well as an end-of-year event). Depending on the role, eligibility criteria, and business needs, there may also be opportunities for company-sponsored travel.

About Us

Some companies are in the business of banking. Others are in the business of shoes. Or sports. Or soft drinks. At EF, we're in a different kind of business. One that's a little less tangible, and a lot more important. Because our business, what we make, makes everything else possible. We're in the business of understanding. Between people. Between cultures.

For over half a century we’ve been the leader in international educational programs and experiences designed to foster such understanding. Through language, cultural exchange, academic studies, and educational travel, we create the kinds of immersive experiences that challenge biases, open minds, and pave the way for a more understanding world.

You’ll find our offices and schools located in some of the world’s greatest cities, and filled with smart, driven people (over 50,000 of us) who push each other to be better every day. But it’s what we do together - building greater understanding, breaking down barriers, and creating a better world - that makes all the difference.

Founded in 1965 in Sweden, EF (Education First) is a global association of education companies that share a common mission of opening the world through education. EF has been recognized on Forbes 2025 and 2024 World’s Best Employers and 2024 Top Companies for Women lists, Fast Company’s 2025 Next Big Things In Tech, and was a 2024 App Store Award winner in Cultural Impact.

About The Team

At EF Language Abroad, we believe that the world is better when people try to understand one another. Since 1965, we've helped millions of students discover new places, embrace diverse cultures, and gain fresh perspectives. We're dedicated to our mission of opening the world through education, harnessing the power of language learning to deepen the connection between people across the globe.

We offer immersive short-term and long-term language courses and programs across 10 languages at our EF International Language Campuses in 50 of the world's greatest cities. Through blending classroom-based lessons with interactive exercises and real-world practice, our courses bring you to the heart of the language. Together, our global staff help students from around the world develop the language skills they need to achieve their dreams.