Digital Marketing & E-Commerce Executive

Liberte HR Services; Região Norte; Presencial; BRL 243 000 - 364 000; Tempo integral

Resumo da oferta

Liberte HR Services seeks a digital/brand marketing specialist to grow the brand’s online presence in Singapore, focusing on performance marketing, content, and customer engagement.

You will drive SEO/SEM, paid media, and digital campaigns, while supporting e-commerce channels and lead conversion to boost online sales.

Qualificações

• Minimum 3 years in digital/brand marketing with e-commerce exposure.
• Strong knowledge of performance marketing, social media and content marketing.
• Experience managing digital campaigns and tracking ROI.
• Familiarity with Shopee and Lazada platforms and CRM tools.

Responsabilidades

• Manage social media, content, and community engagement to boost brand awareness.
• Coordinate performance marketing initiatives and digital campaigns with agencies.
• Handle online sales inquiries and e-commerce channel operations.
• Plan and execute digital promotions to drive engagement and sales.
• Align digital activities with offline retail and roadshow plans for a seamless journey.

Conhecimentos

Digital marketing

Brand marketing

Performance marketing

Social media

Content marketing

ROI tracking

Ferramentas

Shopee

Lazada

Descrição da oferta de emprego

About the Client

Our client is an established international consumer brand within the home and lifestyle space. As part of its expansion into Singapore, the company is building its local presence and growing its team to drive market development and strengthen its footprint across multiple sales channels.

Role Profile

This role will support the growth of the brand's digital presence and online sales channels in Singapore, with a primary focus on digital marketing, brand communications, and customer engagement. The successful candidate will combine creative marketing capabilities with a commercial mindset to drive brand awareness, digital traffic, lead conversion, and online sales.

About the Role

• Manage social media, content, and community engagement to strengthen brand awareness and drive digital traffic

• Coordinate performance marketing initiatives, including SEO/SEM, paid media, and digital campaigns, working closely with external agencies

• Manage online sales enquiries and e-commerce channels, driving lead conversion and supporting day-to-day marketplace operations

• Plan and execute digital promotions and develop/localise marketing assets to drive engagement and online sales

• Align digital marketing initiatives with offline retail and roadshow activities to deliver an integrated customer journey

About You

• Minimum 3 years of experience in digital/brand marketing, preferably with exposure to e-commerce sales or digital lead conversion

• Strong knowledge of performance marketing, social media, and content marketing, with experience managing digital campaigns and tracking ROI

• Familiar with e-commerce platforms such as Shopee and Lazada, as well as CRM and digital communication tools

• Proactive, hands-on, and commercially minded; experience in home appliances, consumer electronics, or related consumer sectors is advantageous