Marketing Executive

CANOPY HAWKERS GROUP PTE. LTD.; Região Norte; Presencial; BRL 146 000 - 218 000; Tempo integral

Resumo da oferta

CANOPY HAWKERS GROUP PTE. LTD. is seeking a hands-on Marketing Executive to own all marketing activities for our hawker centres and F&B concepts.

You will plan campaigns, create content, manage social media, digital menus and promotions, and coordinate with stallholders and partners. Ideal candidates have 1+ year in marketing, strong copywriting and basic SEO/we b hosting knowledge, plus a passion for local food culture and Singapore heritage.

Qualificações

• Diploma or higher qualification in Marketing, Mass Communications, Digital Marketing, Business or a related field
• Minimum 1 year of relevant marketing experience, preferably in F&B, hospitality, retail or lifestyle-related industries
• Good understanding of social media marketing and digital content creation
• Basic knowledge of SEO, website management and web hosting
• Able to create engaging marketing content and write clear, attractive copy
• Basic graphic design and video editing skills will be an advantage
• Creative, resourceful and willing to be hands-on
• Able to work independently and take ownership of the entire marketing function
• Good organisational and communication skills
• Passionate about local food, hawker culture and Singapore heritage will be an advantage
• Candidates who can start immediately are preferred

Responsabilidades

• Develop and execute marketing plans and campaigns for our hawker centres and F&B concepts
• Promote hawker centres, local food culture and heritage, creating awareness and footfall
• Manage and grow social media platforms including Facebook, Instagram, TikTok and others
• Create engaging social media content, including posts, captions, simple graphics, videos, menus and promotional materials
• Plan and coordinate promotions, events, campaigns and seasonal marketing activities
• Work closely with stallholders and operations teams to promote individual stalls and centre-wide initiatives
• Create and update digital menus, promotional materials and online content
• Manage website content, basic website maintenance and web hosting
• Implement basic SEO activities to improve online visibility and search rankings
• Monitor social media engagement, website traffic and campaign performance
• Take photographs and videos of food, stalls, events and activities for marketing purposes
• Identify new marketing opportunities, trends and digital platforms to increase customer traffic
• Coordinate with external vendors, designers, photographers, printers and other marketing partners
• Maintain a consistent brand image across all marketing channels

Conhecimentos

Social media marketing

Content creation

Copywriting

Photography/Videography

Independent worker

Organizational skills

Communication

Passionate about hawker culture

Formação académica

Diploma or higher in Marketing/related field

Ferramentas

SEO basics

Website maintenance

Web hosting basics

Graphic design software

Video editing basics

Descrição da oferta de emprego

MARKETING EXECUTIVE

We are looking for a hands-on and creative Marketing Executive to join us.

You will be the sole person handling the marketing function, giving you the opportunity to take full ownership of the company's marketing activities - from planning and content creation to digital marketing, social media and promotions.

KEY RESPONSIBILITIES

• Develop and execute marketing plans and campaigns for our hawker centres and F&B concepts
• Promote our hawker centres, local food culture and heritage, creating greater awareness and footfall
• Manage and grow our social media platforms including Facebook, Instagram, TikTok and other relevant channels
• Create engaging social media content, including posts, captions, simple graphics, videos, menus and promotional materials
• Plan and coordinate promotions, events, campaigns and seasonal marketing activities
• Work closely with stallholders and operations teams to promote individual stalls, food offerings and centre-wide initiatives
• Create and update digital menus, promotional materials and online content
• Manage website content, basic website maintenance and web hosting
• Implement basic SEO activities to improve online visibility and search rankings
• Monitor social media engagement, website traffic and campaign performance
• Take photographs and videos of food, stalls, events and activities for marketing purposes
• Identify new marketing opportunities, trends and digital platforms that can help increase customer traffic
• Coordinate with external vendors, designers, photographers, printers and other marketing partners when required
• Maintain a consistent brand image across all marketing channels

REQUIREMENTS

• Diploma or higher qualification in Marketing, Mass Communications, Digital Marketing, Business or a related field
• Minimum 1 year of relevant marketing experience, preferably in F&B, hospitality, retail or lifestyle-related industries
• Good understanding of social media marketing and digital content creation
• Basic knowledge of SEO, website management and web hosting
• Able to create engaging marketing content and write clear, attractive copy
• Basic graphic design and video editing skills will be an advantage
• Creative, resourceful and willing to be hands-on
• Able to work independently and take ownership of the entire marketing function
• Good organisational and communication skills
• Passionate about local food, hawker culture and Singapore heritage will be an advantage
• Candidates who can start immediately are preferred

LOCATION: Singapore