Senior Sales Representative

RIIFO Europe; Wallonië; Sur place; EUR 36 000 - 48 000; Plein temps

Résumé du poste

RIIFO Europe is seeking a Sales Representative to drive growth by converting installers and contractors to the brand. You will spend most of your time in the market visiting customers, supporting promotions, and representing RIIFO professionally to boost market share.

You will develop relationships, demonstrate benefits, and provide technical and commercial support while working with distributors and trade professionals. A driver''s license and travel willingness are required.

Qualifications

• Strong relationship-building and communication skills.
• Persuasive sales and negotiation abilities.
• Self-motivated with the ability to work independently.
• Good organizational and time management skills.
• Basic Microsoft Office proficiency.
• Valid driver''s license and willingness to travel.

Responsabilités

• Identify and convert installers, contractors, and trade professionals to the company's products.
• Develop and maintain strong relationships with existing and prospective customers.
• Demonstrate product benefits and provide technical and commercial support to customers.
• Follow up on leads and convert opportunities into sales.
• Spend the majority of working hours visiting customers in assigned territories.
• Execute a structured route plan to maximize customer coverage.
• Monitor customer needs, competitor activities, and market trends.
• Ensure product availability and visibility at customer locations where applicable.
• Represent the company and its brands professionally in the marketplace.
• Participate in trade shows, exhibitions, customer open days, demonstrations, and promotional events.
• Deliver product presentations and training sessions for installers and distributors.
• Promote new product launches and marketing campaigns.
• Maintain accurate customer records and visit reports in the CRM system.
• Provide regular market intelligence and competitor feedback.
• Assist with sales forecasting and territory planning.

Connaissances

Relationship-building

Communication

Persuasive selling

Self-motivation

Organizational skills

MS Office

Driver's license

Willing to travel

Formation

High school diploma or Bachelor's degree in Business, Sales, Marketing, or related field

Description du poste

The Sales Representative is responsible for driving sales growth by converting installers and contractors to the company's brand, maintaining a strong field presence, and building long-term customer relationships. The role requires spending the majority of working time in the market, visiting customers, supporting promotional activities, and representing the brand professionally to increase market share and customer loyalty.

Key Responsibilities

Customer Acquisition & Conversion

• Identify and convert installers, contractors, and trade professionals to the company's products.
• Develop and maintain strong relationships with existing and prospective customers.
• Demonstrate product benefits and provide technical and commercial support to customers.
• Follow up on leads and convert opportunities into sales.

Field Sales

• Spend the majority of working hours visiting customers in assigned territories.
• Execute a structured route plan to maximize customer coverage.
• Monitor customer needs, competitor activities, and market trends.
• Ensure product availability and visibility at customer locations where applicable.

Brand Representation

• Represent the company and its brands professionally in the marketplace.
• Participate in trade shows, exhibitions, customer open days, demonstrations, and promotional events.
• Deliver product presentations and training sessions for installers and distributors.
• Promote new product launches and marketing campaigns.
• Maintain accurate customer records and visit reports in the CRM system.
• Provide regular market intelligence and competitor feedback.
• Assist with sales forecasting and territory planning.

Qualifications

Education

High school diploma or Bachelor's degree in Business, Sales, Marketing, or a related field (preferred).

Experience

- Motivated entry-level candidates with a "can-do" attitude are also welcome.

- 2+ years of field sales experience, preferably in construction materials, building products, tools, or related industries. Experience working with installers, contractors, distributors, or trade customers is seen as a big advantage.

Skills

• Strong relationship-building and communication skills.
• Persuasive sales and negotiation abilities.
• Self-motivated with the ability to work independently.
• Good organizational and time management skills.
• Basic Microsoft Office proficiency.
• Valid driver's license and willingness to travel.